【文章內(nèi)容簡介】 ，缺乏創(chuàng)新和技術(shù)含量。由于核心技術(shù)的缺乏，傳統(tǒng)餐飲的手工隨意生產(chǎn)，無法保證產(chǎn)品品質(zhì)的一致性，更無法保證在激烈的市場。競爭中處于不敗之地。其實，中西餐并非對立與相斥，而關(guān)鍵是大同中西，融會貫通，珠聯(lián)璧合。因為“以味為核心，怡養(yǎng)為目的”是中西餐共同的追求！ 論中國餐飲業(yè)的營銷創(chuàng)新 10 參考文獻 [1]艾里克．施 洛瑟，戴燕譯．快餐國家發(fā)跡史黑幕和暴富之路．社會科學(xué)文獻出版社， [2]馮?。袊惋嫎I(yè)的現(xiàn)代化．北京工商學(xué)報， 2022， (95) [3]曾晶．警示中國連鎖餐飲．當代經(jīng)理人 (contemporary manager)， 2022． (106) [4]肖偉民．在流失蘇州：國有餐飲業(yè)“老字號”，中華商標， 2022， 6 [5]馬躍成，宋金強．品牌品質(zhì)兩相依 ?麥當勞成功之路的啟示．管理與財富， 2022 [6]王林．論我國餐飲連鎖企業(yè)的特色及優(yōu)勢．科技進步與對策， 2022， 9 [7]蔣丹．洋餐飲：飲食文化新景觀 ___關(guān)于長沙西餐業(yè)調(diào)查．商務(wù)調(diào)查， 200l [8]蘇錫國．豫菜文化的歷史、現(xiàn)狀與前瞻．河南社會科學(xué)， 2022， (116) [9]常玉敏，李亞明．京城一條特色餐飲街．北京檔案， 2022， lO [10]丁疆華，溫琰茂．餐飲服務(wù)業(yè)的水污染問題及對策， 2022， (126) 論中國餐飲業(yè)的營銷創(chuàng)新 11 您好，為你提供優(yōu)秀的畢業(yè)論文參考資料，請您刪除以下內(nèi)容， O(∩ _∩ )O 謝謝?。?！ A large group of tea merchants on camels and horses from Northwest China39。s Shaanxi province pass through a stop on the ancient Silk Road, Gansu39。s Zhangye city during their journey to Kazakhstan, May 5, 2022. The caravan, consisting of more than 100 camels, three horsedrawn carriages and four support vehicles, started the trip from Jingyang county in Shaanxi on Sept 19, 2022. It will pass through Gansu province and Xinjiang Uygur autonomous region, and finally arrive in Almaty, formerly known as AlmaAta, the largest city in Kazakhstan, and Dungan in Zhambyl province. The trip will cover about 15,000 kilometers and take the caravan more than one year to plete. The caravan is expected to return to Jingyang in March 2022. Then they will e back, carrying specialty products from Kazakhstan A small art troupe founded six decades ago has grown into a household name in the Inner Mongolia autonomous region. In the 1950s, Ulan Muqir Art Troupe was created by nine young musicians, who toured remote villages on horses and performed traditional Mongolian music and dances for nomadic families. The 54yearold was born in Tongliao, in eastern Inner Mongolia and joined the troupe in says there are 74 branch troupes across Inner Mongolia and actors give around 100 shows every year to local nomadic people. I can still recall the days when I toured with the troupe in the early 39。80s. We sat on the back of pickup trucks for hours. The sky was blue, and we couldn39。t help but sing the folk songs, Nasun says. The vastness of Inner Mongolia and the lack of entertainment options for people living there, made their lives lonely. The nomadic people were very excited about our visits, Nasun recalls. We didn39。t have a formal stage. The audience just sat on the grass. Usually, the performances became a big party with local people joining in. For him, the rewarding part about touring isn39。t just about sharing art with nomadic families but also about gaining inspiration for the music and dance. Ulan Muqir literally translates as red burgeon, and today39。s performers of the troupe still tour the region39。s villages and entertain nomadic families, but their fame has spread around the world. On May 16 and 17, nearly 100 singers and dancers from the troupe performed at Beijing39。s Poly Theater. Their show, titled Ulan Muqir on the Grassland, depicted the history and development of the art troupe. Being from the region allowed me to embrace the culture of Inner Mongolia and being a member of the troupe showed me where I belonged, Nasun, the art troupe39。s president, who is also a renowned tenor, tells China Daily. During a tour in 1985, he went to a village and met an elderly local man, who told him a story about his friendship with a solider from Shenyang, capital of Northeast China39。s Liaoning province, decades ago. The solider gave the old man a handmade saddle when they bid farewell. The story inspired Nasun to write Carved Saddle, a song that later became one of his most popular numbers. Now, every year, Nasun recruits young singers and dancers for the troupe. The troupe has also designed a new repertoire, which is mostly based on the daily lives of Mongolian people, especially the lives of nomadic families, and has bined contemporary musical elements with folk songs of the region. Haimu, a 25yearold khoomei (a local variant of overtone singing) singer, joined the troupe three years ago. Along with a sixmember band, he performs fast songs and soft ones that he writes－ all while playing the horsehead fiddle.Although I learned the piano since childhood and grew up listening to various kinds of music, to me, the folk music of Inner Mongolia is the root, he