【正文】
elfish philosophy oflive but not occupy and provide but not depend. While it does not seek rewards, the ocean has reached ultimate eternal existence. This existence provides a lasting environment for all live in the ocean.Haier would like to be an ocean. As rivers of all kinds to the ocean, Haier is to take on the talented of every corner in the world to achieve the grand ambition the pany has extablished. In addition, Haier shall be furnished with the cleansing power the ocean has to enhance the qualification of its workforce. Haier people are able, adroit and diligent. The development of Haier depends on the support of various skilled and qualified employees.The power of the ocean at Haier lies in the ultimate unity of Haier people. The spirit of Haier culture, Creating resources, gaining world fame is the key to the unity needed. Haier promotes the attitude of being mutually helpful at heart and being team player in action. At Haier, we pete with one another for contribution to the whole but not for personal gains. It is in our hands to realize the improbable and turn the impossible to reality. At the end, Haier can launch powerful waves forward regardless of any obstruction.We would like to be an ocean for the society and for all people. Haier shall reach the eternal existence as the ocean has done when Haier earns the society39。s continuing recognition for its sincerity forever creed to the society and the people. Haier people are to receive ample reward for the top efficiency created for the enterprise and the superior contribution made to the society. Haier people and the whole society shall bee one.Haier is ocean.(Haier CEO Zhang Ruimin)2011年海爾集團(tuán)文化標(biāo)語(yǔ)我的用戶我創(chuàng)造我的增值我分享1. I creat customers on my own and add value on my own制度化、流程化、閉環(huán)優(yōu)化2. Systematization, Process orientation, and Closedloop optimization 創(chuàng)新海爾人單合一雙贏模式創(chuàng)造互聯(lián)網(wǎng)時(shí)代全球化品牌 Innovate the Winwin Mode of IndividualGoal Combination, To ensure Haier39。s Position as a Global Brand in the Internet Age歐睿國(guó)際公布海爾蟬聯(lián)全球白色家電第一品牌4. Euromonitor International announced that Haier continued to hold the title of the brand of white home appliances in the world美國(guó)《新聞周刊》發(fā)布全球十大創(chuàng)新公司 全球家電企業(yè)海爾唯一入選5. Haier is the only home appliance manufacturer in the world listed among the Top 10 Innovative Companies in the World by Newsweek in the United States“三自”持續(xù)優(yōu)化的自主經(jīng)營(yíng)體:自創(chuàng)新、自驅(qū)動(dòng)、自運(yùn)轉(zhuǎn)6. ZZJYT features the ThreeSelf continous optimization: Self innovation, Self driven, and Self operation人單合一雙贏模式創(chuàng)新——大公司做小小公司做大7. Innovation of the Winwin Mode of IndividualGoal Combination——Making a Big Company Smaller and Making a Small Company Bigger全流程以為用戶創(chuàng)造價(jià)值為中心以互聯(lián)網(wǎng)的速度送達(dá)用戶滿意8. The whole process takes creating value for users as its central goal and satisfies users at the speed of the Internet人單合一自主經(jīng)營(yíng)體的三要素:端到端同一目標(biāo)倒逼體系9. Three elements of ZZJYT featuring IndividualGoal Combination: End to end, Sharing the mon goal, Pushing back system人人都有單單單都一流10. Each individual has a clear and world class petitive goal1搶單就是搶承諾搶單就是搶增值搶單就是搶分享1Bidding for a petitive goal means bidding for mitment. Bidding for a petitive goal means bidding for added value. Bidding for a petitive goal means bidding for sharing14 /