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to support repeat business as well as to promote the restaurant.向大型宴會活動的主辦者提供兩人享用的免費(fèi)用餐以表謝意,并附上一封感謝信,以此爭取回頭客并推銷我們的餐廳。? Termly visit guest. Pay attention to the appearance to please the guests.定期走訪客史檔案中的顧客,以良好的對客交流的服務(wù)形象,取悅客人, 為酒店培育一批忠誠的客戶。? We will regularly get names of panies from petitor hotels sign boards and followup with direct mail in order to attract them to book their next meeting at the Radisson Hangzhou.定期從同類競爭飯店那里獲取在他們飯店舉行會議的公司名稱,并以郵件方式與他們?nèi)〉寐?lián)系,爭取吸引他們將下次會議放在我們酒店進(jìn)行。 BARS 凱泉吧琴韻廊 Objectives: 目標(biāo)Reach total revenue of RMB 1,382, in the Cascade Lounge and RMB 1,172, in the Ivory Bar.指標(biāo):凱泉吧 1,382, 元,琴韻廊 1,172, 元 Strategy策略? We will produce attractive tend cards to introduce higher priced specialty drinks用制作精良的卡片來介紹推銷高價飲品。14 / 51? Live entertainment will be improved提高吧員的現(xiàn)場表演的水準(zhǔn),以吸引顧客,提高 雞尾酒、調(diào)酒制作的觀賞性。? Termly visit guest. Pay attention to the appearance to please the guests.建立雪茄客俱樂部,并定期走訪交流,以良好的 對客交流的服務(wù)形象,取悅客人。? Each pany can then distribute the vouchers to their own selected accounts, or give to their own executives.與專業(yè)的紅酒供應(yīng)商合作,定期舉辦葡萄酒知識的培訓(xùn),每月做好酒的推廣工作, 這是增加酒吧收入的最佳捷徑。? Booklet of vouchers of 10 meals with the buffet value minus 10% will be sold to the corporate market. Each pany can then distribute the vouchers to their own selected accounts, or give to their own executives.每套可享用十次的咖啡消費(fèi)券、紅酒消費(fèi)券將以免服務(wù)費(fèi)的價格出售給公司,公司可將這些消費(fèi)券分發(fā)給他們的客戶或員工。? Incentive program will be anized to entice staff to sell.實行員工銷售獎勵措施。? Promotions will be featured as per attached plan根據(jù)所附的促銷計劃進(jìn)行餐飲促銷。 ROOM SERVICE 送餐服務(wù) Objectives:目標(biāo)Reach revenue of RMB 837,指標(biāo):837, 元 Strategy 策略? We will introduce a “Dine in your room and watch the movie” concept. A choice of special set menu card will offered.宣傳“房內(nèi) 邊用餐邊享受電影電視”的餐飲理念,客人可根據(jù)特制的菜單來進(jìn)行選擇。? The Front Desk will inform the Food amp。 Beverage department when a guest has a birthday during his stay. The guest will be offered a cake and a voucher offering a 如果客人在住店期間正值生日,前臺將通知餐飲部。客人將得到一個生日蛋糕或來餐廳舉辦生日餐,仍贈送生日蛋糕且免收服務(wù)費(fèi)。? Restaurants will be promoted on the Room Service trolleys. A card will be placed on the trolley informing the guest that the order taker will be glad to make a reservation for him in one of our restaurant. This will be bined with an incentive offering the guest a drink or dessert to eat in the outlet.利用送餐的小推車進(jìn)行餐廳的推銷。一張告知客人訂餐員愿意為他們在我們的任一餐廳訂餐的卡片將放置在小推車上。同時,各餐 廳提供給客人免費(fèi)品嘗的飲料或甜點(diǎn)來吸引客人。15 / 51 PATISSERIE雷迪森餅房 Objectives: 目標(biāo)Reach a total revenue of RMB 532,指標(biāo):532, 元 Strategy策略? Sales staff in Patisserie will promote our pastries to guests’ panies. 餅房銷售人員上門推銷我們的蛋糕及西餅,向客人進(jìn)行展示。? Termly visit guest. Establish own guest resource. Pay attention to the appearance to please the guests.定期走訪客戶,建立公司客戶的銷售渠道,如生日蛋糕,西 餅外賣等。以良好的對客交流的服務(wù)形象,取悅客人。? Booklet of vouchers of 10 meals with the buffet value minus 10% will be sold to the corporate market. Each pany can then distribute the vouchers to their own selected accounts, or give to their own executives.每套可享用十次的雷迪森西餅券將以免服務(wù)費(fèi)的價格出售給公司,公司可將這些消費(fèi)券分發(fā)給他們的客戶或員工。? Incentive program will be anized to entice staff to sell.實行員工銷售獎勵措施。? Periodic sales statistics will be done and products in the refrigerator will be changed accordingly進(jìn)行周期性的消費(fèi)統(tǒng)計,并相應(yīng)地更換陳列冰柜內(nèi)的糕點(diǎn)和西餅。 MINI BAR迷你吧 Objectives: 目標(biāo)Reach total revenue of RMB 384,指標(biāo):384, 元 Strategy策略? Showing the mini bar to the guests when bellman take the guests to the rooms. 行李員送客人上房間時打開迷你吧向客人展示。? Periodic sales statistics will be done and products will be changed accordingly進(jìn)行周期性的消費(fèi)統(tǒng)計,并相應(yīng)地更換迷你吧內(nèi)的食品。 Moon Cake月餅 Objectives:16 / 51 目標(biāo)Reach total revenue of RMB 3,200,指標(biāo):3,200, 元 Strategy策略? Incentive program will be anized to entice staff to sell.實行員工銷售獎勵措施。17 / 513. Food amp。 Beverage Outlets amp。 Bars Operation Subject 餐飲部各餐廳及酒吧的經(jīng)營主題餐廳Outlets經(jīng)營時段Operation time經(jīng)營主題和內(nèi)容Subject amp。 content客源對象Market成本率Gross profit收費(fèi)標(biāo)準(zhǔn)/人均消費(fèi)Ave. Cover? 6:30am—10:00am? 餐廳或房內(nèi)零點(diǎn)早餐套餐:中式 52 元/位、美式 70 元/位、歐陸式 52 元/位,日式 58 元/位,都外加 15%服務(wù)費(fèi)Breakfast set menu for inhouse guests: Oriental breakfast 52rmb per pax。 American breakfast 70rmb per pax。 Continental breakfast 52rmb per pax and Japanese breakfast 58rmb per person. All prices are subjected to 15% surcharge.? 自助早餐步入散客價(40 人以上供應(yīng)):98 元/位外加 15%服務(wù)費(fèi)Breakfast buffet for walkin guests (provided to more than 40 guests): 98rmb + 15% surcharge per pax.? 協(xié)議公司價、尊榮會會員價為 :80 元/位外加 15%服務(wù)費(fèi)Agreed price and HPG price: 80rmb + 15% surcharge per pax? 酒店旅游團(tuán)隊、大型會 議價為 :50 元/位凈價group and meeting price: 50rmb per pax ()? 住店客人、商 務(wù)散客、尊榮會會員、長住客Hotel guest, walkin guest, HPG member or longstay guest.38% ? 人均消費(fèi) 58 元/位Ave58/pax? 11:30am—14:30pm? 11:00am—14:30pm? 14:30pm—17:30pm? 周一至周五商務(wù)自助午餐(含一杯軟飲或本地啤酒):78 元/位外加 15%服務(wù)費(fèi)Executive Buffet Lunch from Monday to Friday (including one glass of soft drink or local beer): 78rmb + 15% surcharge per pax.? 周六至周日自助早午餐(含各種果汁、軟飲及本地啤酒):88 元位外加 15%服務(wù)費(fèi)Brunch on Saturday and Sunday (including assorted juice, soft drink and local beer): 88rmb +15% surcharge per pax.? 咖啡休閑時段 48 元/位外加 15% 服務(wù)費(fèi)Leisure time: 48rmb +15% surcharge per pax? 住店客、商務(wù) 客、家庭消費(fèi)、時 尚人士、自助餐券消費(fèi)、 (生日、公司派 對、單位)等團(tuán)體活動Hotel guest, businessman, family, modern people and buffet coupon consumption (also can hold birthday party, party and group function)38%? 人均消費(fèi) 70 元/位Ave 70/pax? 人均消費(fèi) 80 元/位Ave 80/pax? 人均消費(fèi) 48 元/位Ave 48/paxCaf233。 Le Rendezvous綠蔭咖啡廳? 17:30pm—22:00pm? 21:00pm—0:00am? 周一至周四、周日的自助晚餐(國 際自助餐)(含一杯飲料或本地啤酒):168元外加 15%的服務(wù)費(fèi)。? 周五、周六的自助晚餐(國際 自助餐)(含一杯飲料或本地啤酒):198 元外加15%服務(wù)費(fèi) 各種主題的自助餐(國際自助餐) Assorted international buffet (including one glass of drink or local beer): 198rmb + 15% surcharge per pax.? 燭光夜聚歡樂時光 根據(jù)時事、體育活動,即 時安排 Happy Hours with live band and function with sport games? 商務(wù)客、單位 團(tuán)體消費(fèi)、入住其它酒店的客人、尊榮會會員、自助餐券消費(fèi)Businessmen, group function, guests live