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utives.每套可享用十次的咖啡消費券、紅酒消費券將以免服務費的價格出售給公司,公司可將這些消費券分發(fā)給他們的客戶或員工。一張告知客人訂餐員愿意為他們在我們的任一餐廳訂餐的卡片將放置在小推車上。 MINI BAR迷你吧 Objectives: 目標Reach total revenue of RMB 384,指標:384, 元 Strategy策略? Showing the mini bar to the guests when bellman take the guests to the rooms. 行李員送客人上房間時打開迷你吧向客人展示。 Continental breakfast 52rmb per pax and Japanese breakfast 58rmb per person. All prices are subjected to 15% surcharge.? 自助早餐步入散客價(40 人以上供應):98 元/位外加 15%服務費Breakfast buffet for walkin guests (provided to more than 40 guests): 98rmb + 15% surcharge per pax.? 協(xié)議公司價、尊榮會會員價為 :80 元/位外加 15%服務費Agreed price and HPG price: 80rmb + 15% surcharge per pax? 酒店旅游團隊、大型會 議價為 :50 元/位凈價group and meeting price: 50rmb per pax ()? 住店客人、商 務散客、尊榮會會員、長住客Hotel guest, walkin guest, HPG member or longstay guest.38% ? 人均消費 58 元/位Ave58/pax? 11:30am—14:30pm? 11:00am—14:30pm? 14:30pm—17:30pm? 周一至周五商務自助午餐(含一杯軟飲或本地啤酒):78 元/位外加 15%服務費Executive Buffet Lunch from Monday to Friday (including one glass of soft drink or local beer): 78rmb + 15% surcharge per pax.? 周六至周日自助早午餐(含各種果汁、軟飲及本地啤酒):88 元位外加 15%服務費Brunch on Saturday and Sunday (including assorted juice, soft drink and local beer): 88rmb +15% surcharge per pax.? 咖啡休閑時段 48 元/位外加 15% 服務費Leisure time: 48rmb +15% surcharge per pax? 住店客、商務 客、家庭消費、時 尚人士、自助餐券消費、 (生日、公司派 對、單位)等團體活動Hotel guest, businessman, family, modern people and buffet coupon consumption (also can hold birthday party, party and group function)38%? 人均消費 70 元/位Ave 70/pax? 人均消費 80 元/位Ave 80/pax? 人均消費 48 元/位Ave 48/paxCaf233。 People who favor of fashion cuisine, pany feast, businessmen, whitecollar, family, birthday party and hotel guest.30% ? 人均消費 190 元/位元 Ave 190/pax Room Service送房服務? 24 小時 24hours ? 提供中、西菜肴的送房服務Provide Chinese amp。 new year brunch 188rmb per person “buy one get one free”。s Hall IIFour Season39。 content客源對象Market成本率Gross profit收費標準/人均消費Ave. Cover? 11:30am—14:30pm? 潮式風味及新派小菜零點,凡點 魚翅、 鮑魚、燕窩系列菜中任何一款,任選贈 送潮州名點。 Beverage Outlets amp。以良好的對客交流的服務形象,取悅客人。? The Front Desk will inform the Food amp。 BARS 凱泉吧琴韻廊 Objectives: 目標Reach total revenue of RMB 1,382, in the Cascade Lounge and RMB 1,172, in the Ivory Bar.指標:凱泉吧 1,382, 元,琴韻廊 1,172, 元 Strategy策略? We will produce attractive tend cards to introduce higher priced specialty drinks用制作精良的卡片來介紹推銷高價飲品。以良好的對客交流的服務形象,取悅客人。? Promotions will be held as per attached plan根據(jù)所附的促銷計劃進行餐飲促銷。? As all our outlets, the Summer Palace Caf233。? As all our outlets, the Flower Haubour will be marketed as a free standing restaurant像我們所有的其它餐廳一樣,花港餐廳將作為一個同時面向本地市場的餐廳來進行促銷。 will be marketed as a free standing restaurant像我們所有的其它餐廳一樣,咖啡廳將作為一個同時面向本地市場的餐廳來進行促銷。 . External: Travel Agents 外部合作者:旅行社Department Stores百貨商場 Advertisement Layout Company廣告企劃公司Bridal shops, retail shops婚禮用品商店,零售商店Hotel suppliers飯店供應商Tourist information centers旅游咨詢中心Tour operators旅游經(jīng)營者Surrounding Buildings/Offices 周圍的寫字樓Secretaries公司秘書News media新聞媒體Furthermore, we will use as much munications tools as possible such as:此外,我們將盡量運用更多的宣傳促銷手段:? Coupons/Flyers優(yōu)惠券/廣告?zhèn)鲉? Inserts/brochures/Cards每期雷迪森新聞、各經(jīng)營部門的宣傳卡片? Vouchers優(yōu)惠憑單? Posters/Tend Cards宣傳海報? Miniature menus模型菜單? Telephone電話? Sales Newsletter促銷新聞信函? Internal Newsletter內(nèi)部新聞傳單? Staff bulletin board9 / 51員工宣傳欄? Radio station, Television廣播,電視? Newspaper, Magazines報紙,雜志? Gifts, Giveaway贈品,免費品嘗? Displays陳列展示? Guest room collateral客房宣傳品? Merchandising folder宣傳樣品夾DEPARTMENTAL OBJECTIVES amp。 Primary Objective: 主要目標Reach total RMB 61,896, Food and Beverage revenue for the whole year.餐飲全年營業(yè)收入達到人民幣 61,896, 元。特別推薦:特別意式菜肴和紅酒系列以金牌美國牛肉特別制作的各種牛排系列。這道菜肴口味濃厚甘醇,香鮮滋 潤,是干燥季 節(jié)的滋補圣品,也是近日港臺地區(qū)最流行的一款 魚翅菜肴。特色菜肴:2022 年尾牙全新引進登場的“碳火鮑魚” ,由號稱“王子 鮑魚” 的香港大廚阿福最新研制開發(fā)。B Competitor Form 餐飲部主要競爭對手 454 / 51 Food and Beverage MISSION STATEMENT 餐飲部任務總述Our Food and Beverage outlets are in an extremely petitive market, both from other International Hotels and local freestanding restaurants. Creativity and strong marketing sense will be of utmost importance in 2022.我們的餐廳正處于一個競爭十分激烈的市場,這些競爭來自于其它國際性的飯店和本地酒店。1 / 51RADISSON PLAZA HOTEL HANGZHOU F amp。創(chuàng)造性和強烈的市場感知力在 2022 年的餐飲經(jīng)營中極其重要。這款菜肴的原料必須用“ 梁記 ”老師傅仔細挑揀出來的極品十 頭鮑魚,然后在特別配方的湯料里以炭爐煨制 48 小時,成品鮑魚 金黃飽滿,自然的香味非常流暢。實惠實在的花港“ 雞煲翅”更是該餐廳胖大廚顧師傅的 絕活,引得不少食客隔三差五地前來嗟食。? 云海料理廳:在本地擁有極為響亮口碑的日本料理廳,由 60 歲的日本老廚師素手料理的各種日本菜肴和食品,不僅 口感素雅鮮美,更具有獨特的美感,幾乎吸引了在杭州工作的所有日本人前來光 顧,也是推崇健康美食主張的時尚人們用餐的手選。 Strategy: 策略The Food amp。 STRATEGIES各部門目標和策略 LE RENDEZVOUS CAF201。? Booklet of vouchers of 10 meals with the buffet value minus 10% will be sold to the corporate market. Each pany can then distribute the vouchers to their own selected accounts, or give to their own executives.每套可享用十餐的自助午、晚餐消費券將以免服務費的價格出售給公司,公司可將這些消費券10 / 51分發(fā)給他們的客戶或員工。? Promotions will be held as per attached plan根據(jù)所附的促銷計劃進行餐飲促銷。 will be marketed as a free standing restaurant像我們所有的其它餐廳一樣,夏宮餐廳將作為一個同時面向本地市場的餐廳來進行促銷。 UNKAI云海日本料理餐廳 Objectives: 目標Reach revenue of RMB 3,486,指標:3,486, 元 Strategy 策略? Wooden decoration for creating the atmosphere.以全原木的裝飾風格營造日式餐廳氛圍,來吸引客戶。? We will offer attractive room rates to local banquet guests at the time of negotiation. (such as social functions where people do not wish to drive home)以優(yōu)惠的價格向本地客人提供在會議談判期間的用房。14 / 51? Live entertainment will be improved提高吧員的現(xiàn)場表演的水準,以吸引顧客,提高 雞尾酒、調(diào)酒制作的觀賞性。 Beverage department when a guest has a birthday during his stay. The guest will be offered a cake and a voucher offering a 如果客人在住店期間正值生日,前臺將通知餐飲部。? Booklet of vouchers of 10 meals with the buffet value minus 10% will be sold to the corporate market. Each pany can then distribute the vouchers to their own selected accounts, or gi