【正文】 ..................7 項目提出的理由與過程 ................................................................................................7 ...................................................7 擬建地點 ..........................................................................................................................7 項目物業(yè)功能構(gòu)成 .........................................................................................................8 主要技術(shù)經(jīng)濟(jì)指標(biāo) ..........................................................................................................9 項目投入總資金及效益情況 .........................................................................................9二．投資資源分析與評價 .........................................................10 ....................................10 ......................................15 ..............................................19 地點與地理位置 ............................................................................................................19 地塊開發(fā)條件 ................................................................................................................20 ......................................22三．項目相關(guān)市場分析 .............................................................24 成都觀演建筑市場分析 ......................................24 ..............................................25 成都市星級酒店整體概況 ............................................................................................25 成都市星級酒店的分布狀況 ........................................................................................26 成都市高星級酒店市場供需分析 ................................................................................28 成都市高星級酒店市場未來發(fā)展趨勢分析 ................................................................34 天府新城區(qū)域酒店市場分析 ........................................................................................34 “大魔方”項目可行性研究報告 3 ............................................39 成都市寫字樓市場成熟度分析 ....................................................................................39 天府新城寫字樓市場研究 ............................................................................................41 ..........................................49 成都休閑娛樂市場整體狀況 ........................................................................................49 成都市電影院市場發(fā)展特征分析 ................................................................................50 成都市夜總會及酒吧市場分析 ....................................................................................57 成都市電玩業(yè)市場分析 ................................................................................................66 城南區(qū)域休閑娛樂市場分析 ........................................................................................72 ..............................................77 成都商業(yè)格局分析 ........................................................................................................78 成都市商圈發(fā)展趨勢 ....................................................................................................83 天府新城商圈發(fā)展?fàn)顩r ................................................................................................83 天府新城商業(yè)規(guī)劃前景分析 ........................................................................................84 天府新城商圈商業(yè)供應(yīng)特征分析 ................................................................................85 天府新城商圈商業(yè)需求特征分析 ...............................................................................87 項目區(qū)域商圈分析 ........................................................................................................89 ..............................................92 成都住宅市場整體供需分析 ........................................................................................92 天府新城住宅供應(yīng)分析 ................................................................................................95 天府新城住宅需求分析 ................................................................................................96 天府新城住宅客群分析 ................................................................................................97 天府新城住宅市場前景分析 ........................................................................................98四. 項目市場競爭力分析 ..........................................................99 項目各物業(yè)市場競爭力分析 ..................................99 項目觀演建筑競爭力分析 ...........................................................................................99 項目酒店市場競爭力分析 ...........................................................................................99 項目寫字樓市場競爭力分析 .....................................................................................102 項目休閑娛樂市場競爭力分析 .................................................................................104 項目商業(yè)市場競爭力分析 .........................................................................................105 項目住宅市場競爭力分析 .........................................................................................106 項目整體市場競爭力分析 ...................................108 “大魔方”項目可行性研究報告 4五．項目概念規(guī)劃方案及與開發(fā)策略 .....................................111 項目主要功能板塊及規(guī)模 ...................................111 概念規(guī)劃的設(shè)計依據(jù)及理念 .................................111 項目開發(fā)策略 .............................................119六．項目財務(wù)評價 ..................................................................120 總投資估算 ...............................................120 投資估算依據(jù) .............................................................................................................120 投資估算 .....................................................................................................................121 項目投資付款進(jìn)度 .....................................................................................................123 .............................................123 銷售進(jìn)度 .....................................................................................................................123 銷售價格 .....................................................................................................................123 銷售收入估算 ...