亞馬遜供應(yīng)鏈案例問題解析-資料下載頁
2025-04-16 13:43本頁面
【正文】 d with higher level of knowledge in groups, knowledgebased products is their primary consumer. Secondly, the knowledgebased products have high organic position of capital employed and high profit margin.Second, the audience (user) range is more broad, not specific products. One characteristic of the network, is to break the constraint of time, allowing more people to have more time to obtain useful information and products. With wide,not specific audiences, the pany is able to take full advantage of the network to make their products known by more users, and will largely appeal to the attention of potential users, create more actual consumer demand ,to gain higher ine returns.Third, standardized products which are generally accepted. The characteristics of these products is that product quality and performance is easy to identify with high reliability. Even in the event of product quality disputes, it is also easy to solve. Moreover, such products are easy to carry out service work which is more favorable for the manufacturers and consumers .Fourth, personalized products with significant demand, and the need to municate with consumers is indepth and interactive. When Dell founded the marketing mode of online sales for personal puters that year, one point of thinking there is individually personalized puter demand, through the Internet platform to obtain information about the individual needs of consumers. Like fashion, furniture, home decoration, and some stationery, daily necessities, almost one a taste, one a hobby, by the means of the network can both sides get full and detailed munication.Fifth, the cost of traditional way to sell products is higher. When talking about a diamond jewelry, fashion watches, people’s first thought was expensive. In fact, the reason why the price of these products is so high is largely due to the high cost of sales of traditional formats and low efficiency. Style luxury store or area, special box, and magnificent furnishings, beautiful and elegant sales staff, all contribute to the high cost of sales.Sixth, products with the physical forms which are suitable for logistics and distribution. As we all known, logistics distribution is the support for emerce, logistics distribution has high requirements (fixed time, door to door。 Sometimes it needs subscribers sign ) .Product shape, size, and structure affect the ease of logistics and expenses discretion , they also determine the fit of emerce.9 / 9
教學(xué)教案相關(guān)推薦
鄂ICP備17016276號(hào)-1