【正文】
1 7SK 35 582 1 6 . 6 2 8 5 7 2 0 . 0 0 5 0 4?? ????? ?? ??? ??? ?? ?? F ? P ? F ? ???? 4 8 8 . 4 5 7 1 2 2 4 4 . 2 2 8 6 1 1 . 5 1 5 9 6 3 . 0 9 E 0 5 3 . 0 8 5 4 6 1?? 2 1 6 3 . 2 102 2 1 . 2 0 7 8 4? 2 6 5 1 . 6 5 7 104 25 SUNYSB_MSTM 6. Result amp。 Statistical Analysis – Survey Analysis Survey 1 The preference of the pany ( Composed of 7 survey items ) Hypothesis ? H0 : There is no differences between SAMSUNG and LG ? H1 : H0 is not true Test Method tTest Result We can say that Null Hypothesis is true. So, In terms of preference of the pany no differences are exists between two panies. t ??: ? ?? ? ? ? ??S A M S U N G L G?? 2 1 . 4 8 5 7 1 4 2 9 2 0 . 8 5 7 1 4 2 8 6?? 2 1 . 1 9 8 3 1 9 3 3 2 2 . 4 2 0 1 6 8 0 7??? 35 35?? ??? 0??? 68t ? ?? 0 . 5 6 3 0 5 8 2 9 1P ( T = t) ? ? ?? 0 . 2 8 7 6 2 3 5 4 4t ? ?? ? ? ?? 1 . 6 6 7 5 7 2 1 7 8P ( T = t) ? ? ?? 0 . 5 7 5 2 4 7 0 8 8t ? ?? ? ? ?? 1 . 9 9 5 4 6 7 7 5 5 26 SUNYSB_MSTM 7. Conclusion Domestic Area SDS LGCNS SK Camp。C Local Factor Demand Ramp。S Ramp。S Demand Factor SDS LGCNS SK Camp。C ? SDS is superior to others except factor condition. ? LGCNS has excellent human resources. ? LGCNS marked relatively weak in Ramp。S business consultant is smaller than SDS ? SKCamp。C is inferior in all attributes, especially in Ramp。S. in short term, SKCamp。C has to focus on enhancing Ramp。S by Increasing consultant In long term, all four attributes should be increased simultaneously. 27 SUNYSB_MSTM 7. Conclusion – Global Area SDS LGCNS SK Camp。C Global Factor Demand Ramp。S Ramp。S Demand Factor SDS LGCNS SK Camp。C ? SDS is superior to others in all attributes ? Global market revenue of LGCNS is relatively less than SDS, so demand condition is weak than other attributes. ? SKCamp。C is inferior in all attributes, especially in Demand. SK Camp。C has very small global markets 28 SUNYSB_MSTM 7. Conclusion – Total (Domestic + Global) Area SDS LGCNS SK Camp。C Local Factor Demand Ramp。S Global Factor Demand Ramp。S Total Factor Demand Ramp。S Ramp。S Demand Factor SDS LGCNS SK Camp。C 29 SUNYSB_MSTM 8. Further Study We’ll go further study by two parts. The first one is ? To expand the number of panies to the global IT pany like IBM BCS consulting. ? To pare the petitiveness of the domestic and global IT panies having same history and business model. The second one is ? To expand the scope of panies to global consulting service , , Accenture, KPMG, BCG, and Deloitte consulting which has downstream strategy from general business consulting. 30 SUNYSB_MSTM 9. Appendix – Survey Contents