[財(cái)務(wù)管理]國(guó)際it咨詢公司的競(jìng)爭(zhēng)力分析體系(存儲(chǔ)版)
【正文】 mp。C Decision Strategy CEO Ability CEO Ability ▲ CEO Will Gross Revenue target ratio (3 years) Added V CEO’s will to growth Added V Compensation Compensation amp。 Supporting Industries Strategy,Structure amp。S Global Brand Global Brand Awareness Survey + 100 Global Strategy Globalization Standard Survey + 100 14 SUNYSB_MSTM 5. Findings – Factor Conditions Proxies Weight SDS LGCNS SK Camp。 Benefit Level – Survey * 15 117 114 75 of increased employee in next year 15 250? 90? 35? of Partnership or Alliance with World Class Consulting Firm 15 6?? 6?? 4?? CMM level 15 Level 2 Level 3 Level 2 monopolized service – Survey ** 10 731 704 555 Total * Survey Sample Size : 34 persons 1 item with 5 scale ** Survey Sample Size : 34 persons 7 items, 5 scale each 18 SUNYSB_MSTM 5. Findings – Global Part Proxies Weight SDS LGCNS SK Camp。 S Pro x i es W ei ght SDS LG C N S SK Camp。 Statistical Analysis – Survey Analysis Survey 1 The preference of the pany ( Composed of 7 survey items ) Hypothesis ? H0 : There are no differences among the panies ? H1 : H0 is not true Test Method ANOVA Result We can’t say that Null Hypothesis is true. So, In terms of preference of the pany some differences are exists. ?? ? ?: ? ? ????????? ?? ??? ? ?? ??S A M S U N G 35 752 2 1 . 4 8 5 7 1 2 1 . 1 9 8 3 2LG 35 730 2 0 . 8 5 7 1 4 2 2 . 4 2 0 1 7SK 35 582 1 6 . 6 2 8 5 7 2 0 . 0 0 5 0 4?? ????? ?? ??? ??? ?? ?? F ? P ? F ? ???? 4 8 8 . 4 5 7 1 2 2 4 4 . 2 2 8 6 1 1 . 5 1 5 9 6 3 . 0 9 E 0 5 3 . 0 8 5 4 6 1?? 2 1 6 3 . 2 102 2 1 . 2 0 7 8 4? 2 6 5 1 . 6 5 7 104 25 SUNYSB_MSTM 6. Result amp。S. in short term, SKCamp。C has very small global markets 28 SUNYSB_MSTM 7. Conclusion – Total (Domestic + Global) Area SDS LGCNS SK Camp。C 29 SUNYSB_MSTM 8. Further Study We’ll go further study by two parts. The first one is ? To expand the number of panies to the global IT pany like IBM BCS consulting. ? To pare the petitiveness of the domestic and global IT panies having same history and business model. The second one is ? To expand the scope of panies to global consulting service , , Accenture, KPMG, BCG, and Deloitte consulting which has downstream strategy from general business consulting. 30 SUNYSB_MSTM 9. Appendix – Survey Contents 。C ? SDS is superior to others in all attributes ? Global market revenue of LGCNS is relatively less than SDS, so demand condition is weak than other attributes. ? SKCamp。S business consultant is smaller than SDS ? SKCamp。 Statistical Analysis – Global Pro x i es W ei ght SDS LG C N S SK Camp。 CMa r k et S ha r e i n IT S erv i c es 20 5. 0 3. 7 2. 9Rev en ue G r ow th Rat e 20 2. 3 5. 0 4. 4Uni t P r i c e 20 5. 0 4. 5 2. 8E x te r na l G r ou p Rev en ue 15 5. 0 3. 3
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