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Political situation of amphitryon (2) Enterprise inner factor ● Enterprise behavior ● Contribution of enterprise for amphitryon ● Localization of operation ● Dependence of subsidiary for parent pany 4. The main approach avoiding political risk ● Get the guarantee of amphitryon in advance ● Augment the investment rate of local government or enterprise ● Disperse the investment to different country ● Employ local person largely ● Augment export rate ● Control key technology ● Augment the rate of loan from amphitryon ● Augment the purchase of raw material and accessory in amphitryon Section 3 Culture environment and cultural difference 一、 Signification 二、 The inscape of culture Language Education Religion Social anization Aesthetics concept Custom Value concept 三、 The cultural difference between country 1. Power distance 2. Avoid for uncertainty 3. Individualism and collectivism 4. Butch and feminization 四、 The affect of cultural difference for international enterprise management 1. Culture is external environment of international enterprise ● Afffecting petitive decision and investment decision of enterprise ● Affecting leading manner in enterprise management ● Affecting enterprise structure ● Affecting invigorative content of enterprise 2. Culture could bee the inner environment or inner condition of international enterprise 3. Affecting degree of cultural environment for international enterprise mainly relate with its’ multinational operation degree and function style in activity. Section 4 Multiculture management of international enterprise 一 . Crossculture Management Crossculture Management is a rising brink subject that formed and developed in 1970s in America. What it study is how to overe heterogeneous culture conflict under the condition of crossculture and go along with effective management. Its’ object is to design feasible anizational institution and management system, to deploy resource of enterprise rationally in the culture of different style, especially to dig and make use of the potent and value of enterprise Human Resource so as to improve integrated benefit of enterprise in most great degree. 二、 Four basic theory of multiculture management 1. Theory of Homelandcenter 2. Theory of guest country center 3. Theory of Globalcenter 4. Theory of district center 一 . Four basic theory o 三、 Difficulty in multiculture of international enterprise 四 、 Culture amalgamation of international enterprise ● The mon rule of culture amalgamation