【文章內(nèi)容簡介】 ................................50（三）下城區(qū) .................................................................................................................................51（四）上城區(qū) .................................................................................................................................51（五）江干區(qū) .................................................................................................................................51（六）濱江區(qū) .................................................................................................................................52（七）蕭山區(qū) .................................................................................................................................52（八）余杭區(qū) .................................................................................................................................52（九）臨安市 .................................................................................................................................52（十）富陽市 .................................................................................................................................53（十一）桐廬縣 .............................................................................................................................53（十二）建德市 .............................................................................................................................54（十三）淳安縣 .............................................................................................................................54第七章 旅游產(chǎn)品轉(zhuǎn)型與再開發(fā) ........................................55一、產(chǎn)品現(xiàn)狀 ..............................................................................................................................55二、產(chǎn)品轉(zhuǎn)型及再開發(fā) ..............................................................................................................55（一）目標 .....................................................................................................................................55（二）發(fā)展思路 .............................................................................................................................56三、三大主導(dǎo)產(chǎn)品 ......................................................................................................................57（一）觀光旅游產(chǎn)品 .....................................................................................................................57（二）會展旅游產(chǎn)品 .....................................................................................................................59（三）休閑（度假）旅游產(chǎn)品 .....................................................................................................60四、多元化支撐產(chǎn)品 ..................................................................................................................63（一）南宋古都文化旅游 .............................................................................................................63（二）博物館旅游 .........................................................................................................................63（三）吳越文化旅游　 .................................................................................................................64（四）宗教旅游 .............................................................................................................................64（五）森林與生態(tài)旅游　 .............................................................................................................64（六）鄉(xiāng)村農(nóng)業(yè)旅游 .....................................................................................................................64VII / 131（七）修學旅游 .............................................................................................................................64（八）紅色旅游 .............................................................................................................................64（九）民間文化藝術(shù)旅游 .............................................................................................................65（十）婚慶與蜜月旅游 .................................................................................................................65五、重點線路設(shè)計 ......................................................................................................................65（一）廣域旅游線路組織 .............................................................................................................66（二） “長三角”區(qū)域旅游線路組織 .............................................................................................66（三）依托于杭州的浙江省內(nèi)旅游線路組織 .............................................................................66（四）市域旅游線路體系開發(fā) .....................................................................................................66第八章 近期重點產(chǎn)品建設(shè)計劃 ........................................68一、品牌產(chǎn)品建設(shè) ......................................................................................................................68（一）大西湖 .................................................................................................................................68（二）京杭運河（杭州段） .........................................................................................................74（三）湘湖 .....................................................................................................................................76（四）千島湖 .................................................................................................................................77（五）天目山 .................................................................................................................................77（六）錢江潮 .................................................................................................................................78（七）西博會 .................................................................................................................................78（八）休博會 ...........................................................................................................................