【正文】 ............................................................................................ 9 互動(dòng)方式 ......................................................................................................................................10 3 BASS互動(dòng)層 ..................................... 13 互動(dòng)數(shù)據(jù)流圖 ..............................................................................................................................13 互動(dòng)功能描述 ..............................................................................................................................14 互動(dòng)應(yīng)用對(duì)經(jīng)營分析系統(tǒng)的影響 ............................................................................................15 實(shí)體模型的擴(kuò)充 .................................................................................................................15 新增互動(dòng)接口數(shù)據(jù) .............................................................................................................16 對(duì)經(jīng)營分析系統(tǒng)功能模塊的影響 ....................................................................................16 流程控制 .............................................................................................................................16 4 BOSS互動(dòng)層 ..................................... 17 互動(dòng)數(shù)據(jù)流圖 ..............................................................................................................................18 互動(dòng)功能描述 ..............................................................................................................................19 互動(dòng)對(duì) BOSS 系統(tǒng)的影響 .........................................................................................................20 對(duì) BOSS 實(shí)體模型的影響 .................................................................................................20 QB╳╳ ╳╳╳ ╳╳ 3 對(duì) BOSS 功能模塊的影響 .................................................................................................21 5 互動(dòng)接口層 ...................................... 21 概述 ..............................................................................................................................................21 接口的數(shù)據(jù)形式 .........................................................................................................................22 接口雙方責(zé)任 ..............................................................................................................................22 BOSS 系統(tǒng)的責(zé)任 ...................................................................................................................22 經(jīng)營分析系統(tǒng)的責(zé)任 ........................................................................................................22 接口實(shí)現(xiàn)方式 ..............................................................................................................................23 文件接口處理 .....................................................................................................................23 實(shí)時(shí)數(shù)據(jù)接口 .....................................................................................................................25 接口的邏輯管理 .........................................................................................................................27 數(shù)據(jù)管理 .............................................................................................................................27 完整性管理 .........................................................................................................................28 6 互動(dòng)業(yè)務(wù)功能實(shí)現(xiàn) ................................ 28 主動(dòng)營銷平 臺(tái) ..............................................................................................................................28 主動(dòng)營銷需求特點(diǎn) .............................................................................................................29 系統(tǒng)功能實(shí)現(xiàn) .....................................................................................................................30 主動(dòng)營銷控制流程舉例 ....................................................................................................31 客戶挽留 ......................................................................................................................................33 互動(dòng)流程模型 .....................................................................................................................34 BASS 應(yīng)用實(shí)現(xiàn) .......................................................................................................................34 BOSS 應(yīng)用實(shí)現(xiàn) .......................................................................................................................36 互動(dòng)接口 .............................................................................................................................38 資費(fèi)計(jì)劃調(diào)查 ..............................................................................................................................40 互動(dòng)流程模型 .....................................................................................................................40 BASS 應(yīng)用實(shí)現(xiàn) .......................................................................................................................41 BOSS 應(yīng)用實(shí)現(xiàn) .......................................................................................................................42 互動(dòng)接口 .............................................................................................................................44 QB╳╳ ╳╳╳ ╳╳ 4 客戶關(guān)懷 ......................................................................................................................................45 互動(dòng)流程模型 .....................................................................................................................46 BASS 應(yīng)用實(shí)現(xiàn) .......................................................................................................................46 BOSS 應(yīng)用實(shí)現(xiàn) .......................................................................................................................48 互動(dòng)接口 ..........................