【正文】 .......................................................................................................10 3 BASS互動層 ..................................... 13 互動數(shù)據(jù)流圖 ..............................................................................................................................13 互動功能描述 ..............................................................................................................................14 互動應(yīng)用對經(jīng)營分析系統(tǒng)的影響 ............................................................................................15 實體模型的擴充 .................................................................................................................15 新增互動接口數(shù)據(jù) .............................................................................................................16 對經(jīng)營分析系統(tǒng)功能模塊的影響 ....................................................................................16 流程控制 .............................................................................................................................16 4 BOSS互動層 ..................................... 17 互動數(shù)據(jù)流圖 ..............................................................................................................................18 互動功能描述 ..............................................................................................................................19 互動對 BOSS 系統(tǒng)的影響 .........................................................................................................20 對 BOSS 實體模型的影響 .................................................................................................20 QB╳╳ ╳╳╳ ╳╳ 3 對 BOSS 功能模塊的影響 .................................................................................................21 5 互動接口層 ...................................... 21 概述 ..............................................................................................................................................21 接口的數(shù)據(jù)形式 .........................................................................................................................22 接口雙方責(zé)任 ..............................................................................................................................22 BOSS 系統(tǒng)的責(zé)任 ...................................................................................................................22 經(jīng)營分析系統(tǒng)的責(zé)任 ........................................................................................................22 接口實現(xiàn)方式 ..............................................................................................................................23 文件接口處理 .....................................................................................................................23 實時數(shù)據(jù)接口 .....................................................................................................................25 接口的邏輯管理 .........................................................................................................................27 數(shù)據(jù)管理 .............................................................................................................................27 完整性管理 .........................................................................................................................28 6 互動業(yè)務(wù)功能實現(xiàn) ................................ 28 主動營銷平 臺 ..............................................................................................................................28 主動營銷需求特點 .............................................................................................................29 系統(tǒng)功能實現(xiàn) .....................................................................................................................30 主動營銷控制流程舉例 ....................................................................................................31 客戶挽留 ......................................................................................................................................33 互動流程模型 .....................................................................................................................34 BASS 應(yīng)用實現(xiàn) .......................................................................................................................34 BOSS 應(yīng)用實現(xiàn) .......................................................................................................................36 互動接口 .............................................................................................................................38 資費計劃調(diào)查 ..............................................................................................................................40 互動流程模型 .....................................................................................................................40 BASS 應(yīng)用實現(xiàn) .......................................................................................................................41 BOSS 應(yīng)用實現(xiàn) .......................................................................................................................42 互動接口 .............................................................................................................................44 QB╳╳ ╳╳╳ ╳╳ 4 客戶關(guān)懷 ......................................................................................................................................45 互動流程模型 .....................................................................................................................46 BASS 應(yīng)用實現(xiàn) .......................................................................................................................46 BOSS 應(yīng)用實現(xiàn) .......................................................................................................................48 互動接口 .............................................................................................................................50 營銷管理 ........................