【正文】 .............................................................................................................. 8 定價 .......................................................................................................................................................... 9 產(chǎn)品質量 ...............................................................................................................................................10 研究與開發(fā) ...........................................................................................................................................10 廣告宣傳 ...............................................................................................................................................12 銷售活動 ...............................................................................................................................................12 產(chǎn)品的供貨保證 ...................................................................................................................................14 市場營銷管理 .......................................................................................................................................15 生產(chǎn)與運輸 ................................................................................................................ 15 機加工 ...................................................................................................................................................15 機器維修 ...............................................................................................................................................16 組裝 ........................................................................................................................................................16 生產(chǎn)進度安排 .......................................................................................................................................17 保修與質量 ...........................................................................................................................................17 運輸，倉儲與分銷 ...............................................................................................................................18 原材料采購和倉儲 ...............................................................................................................................19 信息技術 .................................................................................................................... 19 生產(chǎn)管理 .................................................................................................................... 20 人力資源管理 ............................................................................................................ 20 勞動力供給 ...........................................................................................................................................21 工資待遇 ...............................................................................................................................................23 財務、資產(chǎn)與會計 ..................................................................................................... 24 股息 ........................................................................................................................................................25 投資 ........................................................................................................................................................25 借貸－中期貸款 ...................................................................................................................................25 借貸－透支 ...........................................................................................................................................25 借貸－無抵押貸款 ...............................................................................................................................25 固定資產(chǎn)－不動產(chǎn) ...............................................................................................................................26 固定資產(chǎn)－機器 ...................................................................................................................................26 會計慣例 ...............................................................................................................................................27 保險政策 ...............................................................................................................................................27 第三部分《管理報告》 .......................................................................... 28 資源的合理利用 ...................................................................................................................................29 原材料 ...................................................................................................................................................30 人力資源管理 .......................................................................................................................................30 代理商和經(jīng)銷商 ...................................................................................................................................31 信息技術 ...............................................................................................................................................31 3 產(chǎn)品 ........................................................................................................................................................32 財務帳目 ...............................................................................................................................................33 一般管理費用 .......................................................................................................................................33 利潤和虧損 ...........................................................................................................................................35 資產(chǎn)負債表 ..............................