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偉星集團客戶關(guān)系管理系統(tǒng)的設(shè)計與實現(xiàn)(已修改)

2024-12-02 16:24 本頁面
 

【正文】 偉星集團客戶關(guān)系管理系統(tǒng)的設(shè)計與實現(xiàn) Abstract With the rapid development of work , the Inter has bee the center of munication and information. It implements profound influence on the development of each field . As the medium and large sized enterprises in the coastal areas of Zhejiang Province grow swiftly , they need more and more customer information . As a result , the customer information management turns out to be increasingly important . It is of great significance to launch a website for managing customer information . Under the present Inter environment , making full use of customer information resources , the website is convenient to apply and easy to develop .The paper makes an analysis on the research significance and present situation of the customer management system , characteristics of JSP and ASP and summarizes the advantages of the customer management system. The system is designed with the technology of JSP and based on B/S threeply hierarchical structure . On the basis of UML , the paper analyzes the demand of the system and accurately divides the function module so as to lay a sound foundation for the smooth realization of the system . The paper focuses on building a dynamic website of customer relationship management with the technology of JSP and JavaBean for WeiXing Group of Zhejiang Province, a very famous enterprise in the city of Linhai. The website makes full use of the typical characteristics of Java language , namely , easiness , multiplatform and safeness . The system is efficient , safe and practical enough to fulfill functions ranging from the maintenance of the basic customer data and customer information , service for customers , to information service . The paper also puts an emphasis on Struts’ characteristics and the theory of realization the working mechanism of MVC . Moreover, it describes the design of the system and its realization process. According to the characteristic of Struts, namely, to provide the general and brief means of realization of Web , and through configuring files manage all parts that can be expanded and modified in the application of Web supported by Struts . If Web is developed in this way , it is much easier to manage and transfer programs .5In the process of launching the project , the author of the paper has done work as below : 1. making analysis on demand and supply and making sure the work the system needs to do。 2. planning and managing the project。 3. configuring and designing system。 4system testing and trial operation ?!? Key Words 】 Management System , JSP , Struts , Structure , DataBase 【 Type of the Thesis 】 Software Application 6 目錄 第 1 章 ??緒論 1 客 戶關(guān)系管理系統(tǒng)的國內(nèi)外現(xiàn)狀 . 1 客戶關(guān)系管理現(xiàn)狀 1 系統(tǒng)的開發(fā)技術(shù)現(xiàn)狀 . 2 ?論文的目的與意義 3 本 人的主要工作 4 本 章小結(jié) 5 第 2 章 ?客戶關(guān)系 管理系統(tǒng)的需求分析 6 ?系統(tǒng)的需求描述 6 ?基于 UML 功能描述的系統(tǒng)需求分析 8 圖及對系統(tǒng)功能的描述 8 系統(tǒng)的需求分析 . 12 系 統(tǒng)功能模塊劃分 13 本 章小結(jié) 15 第 3 章 ?系統(tǒng)總體架構(gòu)及數(shù)據(jù)庫設(shè)計 16 ?系統(tǒng)運行平臺選擇 16 系統(tǒng)配置及 Tomcat 分析 . 16 服務(wù)器的安裝與環(huán)境配置 16 系 統(tǒng)的總體解決方案 . 17 ?系統(tǒng)的數(shù)據(jù)庫設(shè)計 19 系 統(tǒng)的報表設(shè)計 22 本 章小結(jié) 23 第 4 章 ?STRUTS 實現(xiàn) MVC 的工作機制 . 24 ?J2EE 架構(gòu) . 基于 J2EE 的 Web 應(yīng)用架構(gòu) 24 ?JSP 技術(shù)開發(fā)本系統(tǒng)的優(yōu)勢 25 ?JavaBean 與 Servlet 技術(shù) 27 ?實現(xiàn)訪問數(shù)據(jù)庫的 JDBC 技術(shù) 28 ?MVC 模式 29 ?Struts 實現(xiàn) MVC 模式的工作機制 31 本 章小結(jié) 34 第 5 章 ?客戶關(guān)系管理系統(tǒng)的實現(xiàn) 35 ?Struts 框架運用到應(yīng)用中 35 ? Struts 應(yīng)用需求分析和設(shè)計 35 ?Struts 的系統(tǒng)文件配置 36 類 的分布 38 ?系統(tǒng)的設(shè)計和實現(xiàn) 39 用戶登錄界面的設(shè)計 39 網(wǎng)站首頁的設(shè)計 . 40 基礎(chǔ)信息模塊的設(shè)計 42 系 統(tǒng)的優(yōu)化及安全策略 47 系統(tǒng)的優(yōu)化 47 系統(tǒng)的安全策略 . 48 本 章小結(jié) 51 第 6 章 ?結(jié)論與展望 52 結(jié) 論 52 系 統(tǒng)評價及下一步工作 52 參考文獻 54 致 ??謝 . 56 8___________________________ 偉星集團客戶關(guān)系管理系統(tǒng)的設(shè)計與實現(xiàn) _________________ ____ 第 1 章 ??緒論 ? 客戶關(guān)系管理系統(tǒng)的國內(nèi)外現(xiàn)狀 ? 客戶關(guān)系管理現(xiàn)狀 ? [13] 客戶關(guān)系管理 CRMCustomer?Relationship?Management 最早由美國 Gartner?Group提出 ,自 1997年開始 ,經(jīng)過幾年的發(fā)展 ,全球的 CRM市場一直處于爆炸 性的快速增長之中。 1999 年全球的 CRM 市場收 益約為 76 億美元。據(jù)市場分析專家預(yù)測 , 2020年全球 CRM市場收益將超過 120億美元 , 2020年將達到
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