外文翻譯(中華老字號(hào)經(jīng)營策略)-在線瀏覽
2024-07-24 12:00本頁面
【正文】 e of the United States can be described as the largest soup of innovation. The past twenty years, the soup has a single meat cooked soup past, the development of the twelve series, eighteen colors, eight kinds of taste sense. River City the other snacks made in the decline of old and famous when the continued USstyle four seasons still. Yangjiang39。s tourism and cultural integration “Old familiar” creative and cultural cities play an important role in the “old” because of its rich cultural connotation of the city brought overall positive effect, and bee a unique charm of tourism and cultural resources. Therefore the old culture in the city39。 Second, for cultural identity, such as Hong Kong, Macao and Taiwan patriots and overseas Chinese, as return to homeland “nostalgia” and “Roots.” Here, the “old” as a profound cultural accumulation reflects a unique advantage. Therefore, the old and famous should seek government support, such as streets in the city to maintain the traditional areas, while protecting the original “old”, on the other hand the city the rest of the “old” relative concentration of the “old words Street.” Street by “old familiar” fame, “old familiar” You Yi Street39。 increase the “old” promotional efforts, to let the “old” profound historical and cultural heritage to be known. (3) Consumer research, improve product grade Segments of consumers are constantly changing, so the “old” consumers also need to 沈陽航空 航天大學(xué)北方 科技學(xué)院 本科畢業(yè)設(shè)計(jì)（ 外文翻譯 ） 3 study and grade of the product for their orientation , accurate market segmentation. Hendry, the operating clock glasses were famous throughout the old and famous has not fall, “frame” because it honored the intangible asset is given a new meaning. They positioned to win in the highend luxury boutique group of consumers, Omega , Tissot , Rolex and other fashion and noble zhuanmaigui, so Hendry face of this longestablished customers can bring together the cover. Old and famous can learn from Procteramp。D capabilities in the lead up to strengthen the economic situation improved, thus enhancing the technical superiority, innovation and stop fake frequent. (5) Emphasis on brand value “Old familiar” brand itself is a huge intangible asset, so the advantages to be brought into full play. First of all, to strengthen the awareness of trademark registration, attention to the assessment of intangible assets, so that the quantitative value in applied gold standard. Or can be “honored” the naming rights for public auction sale, or paid a period of use, or to invest in intangible assets font size graft, so that “old” will display a new vitality. At the same time, brand strength is the strength of brand integration and petition font size. Own brand, does not mean a petitive strength. Only the brand or that only our ancestors left behind wellknown mercial size, but not the actual petitiveness of enterprises will eventually lose the brand. Old Brands need to constantly rech
畢業(yè)設(shè)計(jì)相關(guān)推薦
鄂ICP備17016276號(hào)-1