商務(wù)英語談判課程論文(英文版)-資料下載頁
2025-04-04 00:14本頁面
【正文】 rticipate in the international market petition ability that many trade opportunities wasted. Some foreign enterprises using not reasonable profit rate or financial index evaluation of our enterprise, lead to enterprise damage, or is it because the cultural difference and increase the risk of international trade. Therefore, business light or a technical key point is to grasp the differences between Chinese and western culture for enterprises, and foreign trade winwin has the important practical significance.Ⅴ.Summary：Business negotiation, is not only based on the interests of all parties economic exchanges and cooperation, and is also the parties have different cultural collisions between and munication. Culture is a plex problem, it includes knowledge and belief, art, morals, customs and other social all aspects of life. Cultural differences should be as a challenge, not as a tough question. It takes time and money, but can help produce capable work team, systems and products. Culture to be successful in helping countries to enter the international market, it also helps to develop the quality consciousness and customers deep friendship, and formed the national product features, filled with mercial incentive atmosphere. People in every day through the interaction with others learning culture. People began to learn from the youth culture, and these culture often associated with their lifetime. And again they consciously or unconsciously through the culture in words and deeds to others, especially his own offspring. The study of transnational business negotiation the cultural differences, which helps improve their cultural literacy, and help us to understand each other39。s culture, and to wipe out the negotiation process, which laid the foundation of the cultural barriers.References1.《淺談國際商務(wù)談判中的跨文化問題及對策》 李郁，張泳 20042.《中西文化差異對商務(wù)談判的影響》 夏卓超 20103.《論影響國際商務(wù)談判的文化因素》 王雅梅，譚曉鐘 20024.《跨國商務(wù)談判文化差異對雙贏的影響》 蔣景東 20065.《實用商務(wù)英語談判：策略與技巧》 張立玉，王紅衛(wèi) 20076 /
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