特許經(jīng)營技術和品牌擴張外文翻譯-資料下載頁
2025-05-11 21:17本頁面
【導讀】市場的任何一個波動都直接影響著中介企業(yè)的命運。從4月份開始，受政策影。響，各大中介公司成交量均大幅萎縮。交易量與年初相比，下滑了近50％，部分公司甚至達到了70％。而6、7月份，盡。截至9月份，根據(jù)有關部門統(tǒng)計數(shù)據(jù)，已經(jīng)有幾千家中介門店關門。避免地遭遇沖擊。之間，而21世紀旗下的絕大多數(shù)門店運營成本都在6到10萬元。同樣的市場下，大品牌中介承擔著更大的運營壓力。從4月開始，首先調(diào)整了分部的運營結(jié)構(gòu)，將上海市劃分為兩個大。21世紀不動產(chǎn)上海區(qū)域的運營支持團隊人數(shù)不降反升。同時加大了下店巡查及召開。同期增長了60％。據(jù)區(qū)域培訓部統(tǒng)計，僅在新政開始的前。國總部，還是上海區(qū)域，都有信心也有能力帶領各門店走過市場低潮期。動產(chǎn)上海區(qū)域負責人特別強調(diào)，區(qū)域與加盟店的關系是一損俱損、一榮俱榮的關系，21世紀不動產(chǎn)德佑加盟店股東邵先生則認為，品牌聲譽、21世紀不動產(chǎn)中國區(qū)先后被中國連鎖經(jīng)營協(xié)會評為“中
【正文】 ugh concession in the form of licenses, allow more entrepreneurs to enter into a minimal risk of intermediate industries. 21 real estate Shanghai regional official responsible for the operation of a chartered member who is licensed and subject to a contractual relationship between Xu. According to the contract, the concession to the people affected by Xu provide a unique business concession, and give staff training, organizational structure, management, modity procurement guidance and assistance to people affected by Xu concession payment corresponding costs. Compared with the retail system, franchising can fullest portfolio, the use of their advantages, and attract a wide range of social and maximize resources. At the same time, both parties or by Xu side of the concession, in cooperation are the expansion of technology and brand value, the cloning business model, rather than simple capital expansion. These characteristics can be determined by a licensed brands inputs and achieve economies of scale and lower the risk of business and rapid expansion of market share. More importantly, because of the way through the licence for the operator to enter an industry in the early stages, we can have a good brand effectiveness, improve management support systems, such as product research and development resources available, greatly improving the success rate of union. In the United States, According to relevant statistics, a concession operated by Xu way people over 75% success, and their success rate is only 5% over the same period. Currently, the annual sales in the United States franchising reached 10,000 trillion, occupies 40% of total retail sales. Franchising expansion of lowcost, brand share and support business model to be recognized in the real estate market intermediary. 21, as the world39。s largest real estate intermediary service providers in entering the Chinese mainland market in 2020, four years time, has developed a regional 600 amp。 20, 36 countries and regions in the global, the number reached 7,200 home appliances. China has been the District 21 real estate associations as Chinese chain operations “China outstanding concession brand”。 By the State Council Development Center Institute, the Institute of Qinghua University property as “the most valued real estate brokers 10 major Chinese pany brand”, “best franchise brand”。 Was the world managers magazine as : “China 100 best franchising brands, the real estate industry preferred brand”。 super brands by international agencies as “Chinese Superbrands”. As China39。s largest and most potential in the Shanghai region also has won the annual Shanghai 2020 real estate intermediary hero alternate good intermediary Award 2020 annual real estate brokerage industry“Jinqiao Award” and a series of
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