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al trade. Potential customers Our target clients include not only buyers but also sellers of all sorts of industry lines, who are very familiar with international trade. As for the information, except for a few goods supplier(or demanders), they lack an overall knowledge of the whole supply group or the potential demand group. As for the trade pattern, both sides are familiar with the usage of international trade, such as L/C payment. Through the services offered by our website(), we can eliminate the unsymmetry of information on both sides. Market development strategies Website Promotion By remending this website to target clients, we will continuously increase the attraction of the website. Under the attraction of preferential prices, we will impel more and more clients to retreat from their original trade channels and change to . Advertising promotion on professional magazines。 through traditional media。 on gateway website(portal)。 Personal selling Send relative supply/demand information by person to target customers, consequently, the buyer and seller will attract each other very soon. Aftersales service Provide special staff in order to help the factories to deal with trading disputes or quality disputes. Competition analysis Current petition Mainly es from traditional trade channel. In the case of SinoKorean trade, most of the transactions are made through multiple trade panies, and a monopoly situation has been formed. But some OFFER panies still exist and sustain with the mission they get. This is the reason why can also survive. Substitution/Service Comes from the other similar web site and direct selling from the factories, forming the reason why should be established urgently. In this way we can earlier get market share and establish our brand name while our petitors are still hesitating. SWOT analysis Strengths: abundant and swift information, transparent、reasonable and petitive price, the buyer and seller can meet face to face, resulting in high efficiency and low cost. Weaknesses: In the early stage of establishment, it will be somewhat difficult to pete with traditional pany, and it will also need some work to do as to ask for modities supply from the factories(or get offer from them). Opportunities: With the accelerating speed of all kinds of panies surf on internet, the opportunities of those potential customers being found will be more and more, easier and easier, and faster and faster. Threats: Mainly es from the traditional panies’ monopoly position and their domination to the factories, as well as the factories’ own direct selling. But these trammels will be got rid of step by step if the buyer had a firm order, and place it directly to the factories. Competitive advantages When a great deal of overseas subsidiaries are substituted with a highly efficiently operating website, and numerous panies’ malicious petition are replaced by the onlyone priceoffer system, the advantages will surely appear because two factories can face each other directly. Entrance barriers With the