【正文】 .................................................10（2）行業(yè)發(fā)展?fàn)顩r及競(jìng)爭(zhēng)格局 ............................................................................................12（3）行業(yè)內(nèi)主要企業(yè) ............................................................................................................13佐餐涼菜快捷消費(fèi)食品行業(yè)概況 ......................................................................13行業(yè)的主要消費(fèi)市場(chǎng) ..........................................................................................14行業(yè)的發(fā)展趨勢(shì) ..................................................................................................15（1）提高食品安全度將成為行業(yè)第一要?jiǎng)?wù) ........................................................................15（2）品牌建設(shè)和推廣將成為重中之重 ................................................................................15（3）營(yíng)銷(xiāo)網(wǎng)絡(luò)建設(shè)將直接決定企業(yè)的市場(chǎng)份額 ................................................................16（4）市場(chǎng)集中度將進(jìn)一步提高 ............................................................................................16（5）逐漸向上游拓展，完善產(chǎn)業(yè)鏈 ....................................................................................17進(jìn)入本行業(yè)的障礙 ..............................................................................................17（1）市場(chǎng)準(zhǔn)入障礙 ................................................................................................................17醬鹵肉制品及佐餐涼菜快捷消費(fèi)食品行業(yè)分析報(bào)告（2）產(chǎn)品質(zhì)量安全障礙 ........................................................................................................17（3）品牌障礙 ........................................................................................................................18（4）營(yíng)銷(xiāo)網(wǎng)絡(luò)障礙 ................................................................................................................18四、行業(yè)的市場(chǎng)發(fā)展?fàn)顩r及未來(lái)的市場(chǎng)容量 ......................................18醬鹵肉制品市場(chǎng)容量 ..........................................................................................18（1）市場(chǎng)的整體需求容量 ....................................................................................................18（2）未來(lái)市場(chǎng)需求增長(zhǎng)的因素 ............................................................................................19佐餐涼菜市場(chǎng)容量 ..............................................................................................23下游行業(yè)的市場(chǎng)需求狀況 ..................................................................................24（1）家庭消費(fèi)市場(chǎng) ................................................................................................................25（2）酒店餐飲市場(chǎng) ................................................................................................................26（3）休閑食品市場(chǎng) ................................................................................................................27（4）禮品特產(chǎn)市場(chǎng) ................................................................................................................27五、影響行業(yè)發(fā)展的有利與不利因素 ..................................................28有利因素 ..............................................................................................................28（1）國(guó)家政策和產(chǎn)業(yè)政策的大力支持 ................................................................................28（2）中國(guó)經(jīng)濟(jì)的快速增長(zhǎng)為行業(yè)發(fā)展提供了良好的市場(chǎng)環(huán)境 ........................................30（3）行業(yè)潛在市場(chǎng)容量巨大 ................................................................................................30（4）行業(yè)發(fā)展水平逐步提高促進(jìn)市場(chǎng)集中度上升 ............................................................31（5）消費(fèi)升級(jí)帶動(dòng)行業(yè)進(jìn)步 ................................................................................................32（6）技術(shù)進(jìn)步促進(jìn)行業(yè)發(fā)展 ................................................................................................32不利因素 ..............................................................................................................32（1）行業(yè)整體發(fā)展水平有待進(jìn)一步提高 ............................................................................32（2）食品安全控制難度較大 ................................................................................................33（3）我國(guó)各地飲食消費(fèi)習(xí)慣存在較大差異性 ....................................................................33六、行業(yè)的主要經(jīng)營(yíng)模式 ......................................................................34醬鹵肉制品及佐餐涼菜快捷消費(fèi)食品行業(yè)分析報(bào)告小作坊經(jīng)營(yíng)模式 ..................................................................................................34區(qū)域性經(jīng)營(yíng)模式 ..................................................................................................34全國(guó)連鎖經(jīng)營(yíng)模式 ..............................................................................................34七、行業(yè)技術(shù)水平及發(fā)展特點(diǎn)、發(fā)展趨勢(shì) ..........................................35行業(yè)的技術(shù)水平及特點(diǎn) ......................................................................................35行業(yè)未來(lái)的技術(shù)發(fā)展趨勢(shì) ..................................................................................36（1）逐漸采用西式自動(dòng)化的生產(chǎn)工藝 ................................................................................36（2）產(chǎn)品的保鮮技術(shù)水平將進(jìn)一步提高 ............................................................................36八、行業(yè)的周期性、地域性與季節(jié)性特點(diǎn) ..........................................37周期性 ..................................................................................................................37地域性 ..................................................................................................................37季節(jié)性 ......................................................