【正文】 問題診斷................................... 6論文框架研究內(nèi)容研究方法.......................................................................................................................... 2.......................................................................................................................... 1.............................................................................................................................................. 1Research3目 錄1ofculture。Company。words:HaotheThepridelargestcountry39。becamemarketthepetitivenessbeedevelopment,sthelucktheandstheprofitatothreeby,Staffserviceculture,productdevelopment,yearsthecultureuniqueformedhastheexpoundsenterprise,ofenterpriseculturebetweenthemainlyless.Thisresearchenterprises,core2petitivenessandenterprisetheissue,studyenterprisesbasedfewstateownedofthebasedthemHowever,mostanrelationship,anotenterprisespetitivenessandcorporaterelationshipis,influence,corewillthespiritandcorporateformationofthecorporatethatandrelevantenterprises,corepetitivenessandcorporateonmanyexistingsituation.Fromofcorporateignoreefficiencyofonesidedtheattention,privateandbeenculturecoredevelopmentformationpromotefactoramust.Therefore,asandthepetitivenesstheattentionsurvivalandforfierce,beingpetitionthe.Thethestandcanandofcorethelacksystemthebecausebutsystemtheandtheplex,enterprisesmanydevelopmentreasonsofmunity.ofandtheshouldofprivatetheworthandordevelopmenttimes.ofbybeenenterprisesmanytheachievements,achievetheenterpriseeverybackground,upoverallinhappyseveralHowever,wholeforday,dayistheimportanceandeconomicChina39。roleanincreasinglyenterprisesprocess,openingreformofthe年的發(fā)展中，逐漸形成自己獨(dú)特的企業(yè)文化，即“產(chǎn)品文化、服務(wù)文化、以家為主的員工文化”，并由這三個(gè)文化形成好利來公司的核心競爭力，促進(jìn)了好利來公司的迅速發(fā)展，成為了它獨(dú)有的競爭力，在激烈的市場上獨(dú)占鰲頭，成了全國最大的餅店，國人的驕傲。本文主要是研究民營企業(yè)好利來公司企業(yè)文化與企業(yè)核心競爭力的關(guān)系，闡述了好利來公司在從已有文獻(xiàn)看，許多學(xué)者對“企業(yè)文化與企業(yè)核心競爭力的關(guān)系”進(jìn)行了相關(guān)的研究，結(jié)果發(fā)現(xiàn)，不同的企業(yè)文化影響下形成的企業(yè)氛圍和員工精神會(huì)對核心競爭力產(chǎn)生不同的影響，也即企業(yè)文化與企業(yè)核心競爭力的關(guān)系并不是簡單地線性關(guān)系，而是一種相互作用。經(jīng)濟(jì)全球化的背景下，市場競爭日趨激烈，企業(yè)為謀求生存與發(fā)展，重視核心競爭力的培育與提升為必選之路。穩(wěn)步發(fā)展也好，大起大落也罷，民營企業(yè)的發(fā)展?fàn)顩r應(yīng)當(dāng)?shù)玫缴鐣?huì)各界的關(guān)注和關(guān)心。好利來公司企業(yè)文化與企業(yè)核心競爭力關(guān)系的研究摘要隨著改革開放進(jìn)程的推進(jìn)，民營企業(yè)在我國經(jīng)濟(jì)發(fā)展中起到越來越重要的作用，對國民經(jīng)濟(jì)的重要性日益增加強(qiáng)，尤其是極大促進(jìn)整個(gè)社會(huì)的就業(yè)。然而，幾家歡喜幾家愁，在整體經(jīng)濟(jì)向上的大背景下，并不是每個(gè)民營企業(yè)都能取得應(yīng)有的成就，相反，很多民營企業(yè)都被時(shí)代的浪潮淹沒。造成許多民營企業(yè)發(fā)展?fàn)顩r不佳的原因是多方面的，包括復(fù)雜多變的外部環(huán)境、內(nèi)在的制度缺陷等，但主要是因?yàn)槲幕w制的缺陷，企業(yè)缺乏核心競爭力，進(jìn)而無法在市場中立足。因此，作為促進(jìn)核心競爭力形成和發(fā)展的關(guān)鍵因素，企業(yè)文化得到了越來越多民營企業(yè)的重視，打破了以往片面追求經(jīng)濟(jì)效益而忽略企業(yè)文化建設(shè)的局面。但是，大部分都是基于大型國有企業(yè)的研究，鮮有學(xué)者立足于民營企業(yè)對這一問題展開研究，關(guān)于“我國民營企業(yè)文化與企業(yè)核心競爭力的關(guān)系”的研究成果較少。251關(guān)鍵詞：好利來；公司；企業(yè)文化；企業(yè)核心競爭力；研究AbstractWithadvancementtheandupprivateplayimportantinsdevelopment,theofnationaleconomyincreasingbyespeciallythesociety.severalworry,theeconomicthenotprivatecandesiredoncontrary,privatehavefloodedthewavestheSteady,upsdownsmentioning,developmententerprisesbeconcernconcerntheManythefortheofprivateareincludingplexexternalenvironment,inherentdefects,mainlyofculturaldefects,ofpetitivenessenterprises,thusnotinmarketEconomicglobalization,marketisincreasinglyenterprisesthedevelopment,tocoreofcultivationupgradingaaskeytotheandofpetitiveness,corporatehasmoremoreenterprisesbreakingpreviouspursuiteconomicandtheculturethetheliterature,scholarstheculturetheoftheresearchfounddifferentcultureunderinfluencetheofatmospheretheofstaffhavedifferentpetitivenessthatthebetweenculturethecoreofissimplylinearbutinteraction.ofareonresearchlargeenterprises,scholarsonprivatetothisonprivateculturetheoftheresultspaperstudiesrelationshipcorporateandcorepetitivenessprivateandthatpanygraduallyitsowncorporatein25ofnamely,culture,homecultureandtheculturesformgoodtopany39。corepetitiveness,promotegoodtopany39。rapidhasitsuniqueinfiercechampion,thesbakery,ofpeople.KeyLilai。CompanyCorepetitivenessenterprises。緒論選題背景選題意義好利來公司介紹............................................................................................................... 3.......................................................................................................................... 4.......................................................................................................................... 4.......................................................................................................................... 52關(guān)于企業(yè)文化的文獻(xiàn)....................................................................................................... 6企業(yè)文化與核心競爭力的關(guān)系....................................................................................... 9............................................................................................ 10企業(yè)核心競爭力概述..................................................................................................... 17......................................................................................... 20.................................................................. 20.............................................................. 21...................................................................... 21...................................................................... 22企業(yè)文化對協(xié)作與溝通的影響...................................................................................... 23構(gòu)建獨(dú)特的、難以模仿的企業(yè)文化.............................................................................. 25注重人才和技術(shù)資源的積累.......................................................................................... 27................................................................................................................ 28............................................................................................................................................ 31參考文獻(xiàn)......................