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nt system.People throughout the organization should be given responsibilities and authority to enable them to contribute to the achievement of the quality objectives and to establish their involvement, motivation and mitment.ISO 9001:2000, Quality management systems – Requirements Responsibility, authority and munication Responsibility and authority Top management shall ensure that responsibilities and authorities are defined and municated within the organization. Management representativeA management representative should be appointed and given authority by top management to manage, monitor, evaluate and coordinate the quality management system. This appointment is to enhance effective and efficient operation and improvement of the quality management system. The representative should report to top management and municate with customers and other interested parties on matters pertaining to the quality management system.ISO9001:2000, Quality management systems – Requirements Management representativeTop management shall appoint a member of management who, irrespective of other responsibilities, shall have responsibility and authority that includesa) ensuring that processes needed for the quality management system are established, implemented and maintained,b) reporting to top management on the performance of the quality management system and any need for improvement, andc) ensuring the promotion of awareness of customer requirements throughout the organization.NOTE The responsibility of a management representative can include liaison with external parties on matters relating to the quality management system. Internal municationThe management of the organization should define and implement an effective and efficient process for municating the quality policy, requirements, objectives and acplishments. Providing such information can aid in the organization’s performance improvement and directly involves its people in the achievement of quality objectives. Management should actively encourage feedback and munication from people in the organization as a means of involving them.Activities for municating include, for example managementled munication in work areas, team briefings and other meetings, such as for recognition of achievement, noticeboards, inhouse journals/magazines, audiovisual and electronic media, such as and websites, and employee surveys and suggestion schemes.ISO9001:2000, Quality management systems – Requirements Internal municationTop management shall ensure that appropriate munication channels are established within the organization and that munication takes place regarding the effectiveness of the quality management system. Management review GeneralTop management should develop the management review activity beyond verification of the effectiveness and efficiency of the quality management system into a process that extends to the whole organization, and which also evaluates the efficiency of the system. Management reviews should be platforms for the exchange of new ideas, with open discussion and evaluation of the inputs being stimulated by the leadership of top management.To add value to the organization。 establishing continual improvement as an objective for processes of the organization。Quality management systems – Guidelines for performance improvements 1 ScopeThis International Standard provides guidelines beyond the requirements given in ISO 9001 in order to consider both the effectiveness ad efficiency of a quality management system, and consequently the potential for improvement of the performance of an organization. When pared to ISO 9001, the objectives of customer satisfaction and product quality are extended to include the satisfaction of interested parties ad the performance of the organization.This International Standard is applicable to the processes of the organization and consequently the quality management principles on which it is based can be deployed throughout the organization. The focus of this International Standard is the achievement of ongoing improvement, measured through the satisfaction of customers and other interested parties.This International Standard consists of guidance and remendations and is not intended for certification, regulatory or contractual use, nor as a guide to the implementation of ISO 9001.2 Normative referenceThe following normative document contains provisions which, through reference in this text, constitute provisions of this International Standard. For dated references, subsequent amendments to, or revisions of, any of these publications do not apply. However, parties to agreements based on this International Standard are encouraged to investigate the possibility of applying the most recent edition of the normative document indicated below. For undated references, the latest edition of the normative document referred to applies. Members of ISO and IEC maintain registers of currently valid International Standards.ISO 9000:2000, Quality management systems – Fundamentals and vocabulary.3 Terms and definitionsFor the purposes of this International Standard, the terms and definitions given in ISO 9000 apply.The following terms, used in this edition of ISO 9004 to describe the supplychain, have been changed to reflect the vocabulary currently used:supplier organization customer (interested parties )Throughout the text of this International Standard, wherever the term “product” occurs, it ca also mean “service”.4 Quality management system Managing systems and processesLeading and operating an organization successfully requires managing it in a systematic and visible manner. Success should result from implementing and maintaining a management system that is deigned to continually improve the effectiveness and efficie