【正文】 ......................................................................................................4. **房地產(chǎn)市場分析 ..................................................................................................................6. 銷售預(yù)測 ..................................................................................................................................8. 營銷策略 ................................................................................................................................12第 3 章 建設(shè)規(guī)模與項目開發(fā)條件 ....................................................................................................15. 建設(shè)規(guī)模 ................................................................................................................................15. 項目概況現(xiàn)狀 ........................................................................................................................15. 項目建設(shè)條件 ........................................................................................................................16第 4 章 建筑方案 ................................................................................................................................19. 設(shè)計依據(jù) ................................................................................................................................19. 項目設(shè)計主題和開發(fā)理念 ....................................................................................................19. 項目總體規(guī)劃方案 ................................................................................................................20. 建筑設(shè)計 ................................................................................................................................21. 結(jié)構(gòu)設(shè)計 ................................................................................................................................22. 給排水設(shè)計 ............................................................................................................................22第 5 章 節(jié)能措施及能耗分析 ............................................................................................................24. 項目節(jié)能評價依據(jù) ................................................................................................................24. 項目用能特點及節(jié)能原則 ....................................................................................................24. 綜合評估意見 ........................................................................................................................29第 6 章 環(huán)境影響評價 ........................................................................................................................30. 編制依據(jù) ................................................................................................................................30. 環(huán)境現(xiàn)狀 ................................................................................................................................30. 項目建設(shè)對環(huán)境的影響 ........................................................................................................30. 環(huán)境保護措施 ........................................................................................................................31第 7 章 勞動衛(wèi)生與消防 ....................................................................................................................32. 指導(dǎo)思想 ................................................................................................................................32. 職業(yè)安全衛(wèi)生健康對策與措施 ............................................................................................32. 消防設(shè)計 ................................................................................................................................33第 8 章 組織機構(gòu)與人力資源配置 ....................................................................................................35. 組織機構(gòu) ................................................................................................................................35... 人力資源配置 ........................................................................................................................35第 9 章 項目實施進度 ........................................................................................................................36. 項目開發(fā)期 ............................................................................................................................36. 項目實施進度安排 ................................................................................................................36. 項目實施過程控制措施 ........................................................................................................36第 10 章 項目招投標(biāo) ............................................................................................................................38. 工程項目招標(biāo)投標(biāo)概述 ........................................................................................................38. 工程項目招標(biāo)投標(biāo)因素分析 ................................................................................................39. 招標(biāo)依據(jù) ................................................................................................................................41. 招標(biāo)范圍 ................................................................................................................................41. 招標(biāo)方式 ................................................................................................................................41第 11 章 投資估算與資金籌措 ............................................................................................................42. 投資估算 ................................................................................................................................42. 資金籌措 ................................................................................................................................42第 12 章 財務(wù)評價 ................................................................................................................................44. 項目評估依據(jù) ..................