【正文】 .................................................................................13第三章 投資環(huán)境 ......................................................................................................................143．1XX 區(qū)經濟介紹 ...................................................................................................................143．2XX 區(qū)大西山風景旅游區(qū)現狀分析 ...................................................................................143．3XX 區(qū)大西山風景旅游區(qū)目前存在的問題 .......................................................................153．4 項目建設的必要性分析 .....................................................................................................16第四章　　 市場分析 ......................................................................................................................174．1 總體宏觀經濟分析 .............................................................................................................174．2 土地市場分析 .....................................................................................................................184．3 旅游市場分析 .....................................................................................................................194．4XX 市旅游飯店業(yè)發(fā)展的主要特點 ...................................................................................264．5 競爭性項目分析 .....................................................................................................................第五章 項目的策劃和運作 ..........................................................................................................305．1 規(guī)劃設計條件 .....................................................................................................................305．2 項目組織結構與實施方式 .................................................................................................315．3 拆遷補償方式 .....................................................................................................................315．4 項目實施進度計劃 .............................................................................................................315．5 資金籌集…………………………………………………………………………………..345．6 土地銷售時間和方式選擇……………………………………………………………….345．7 收款方式與回款計劃……………………………………………………………………...345．8 營銷策略…………………………………………………………………………………..34第六章 總投資成本分析 ........................................................................................................3666．1 征地費 ...............................................................................................................................3666．2 拆遷費…………………………………………………………………………………….366．3 前期工程費.……………………………………………………………………………….36 6．4 市政基礎設施及公共服務設施建設費………………………………………………….37 6．5 地價款………………………………….………………………………………………….406．6 管理費用…………………………………………………………………………………..406．7 財務費用…………………………………………………………………………………..406．8 銷售推廣費………………………………………………………………………………..406．9 開發(fā)期稅費………………………………………………………………………………..416．10 不可預見費………………………………………………………………………………416．11 資金使用計劃…………………………………………………………………………….41第七章 項目竣工后的土地價值分析……………………………………………………….427．1 假設開發(fā)法測算土地市場價格………………………………………………………….437．2 開發(fā)余值的分析 .................................................................................................................43第八章 財務分析 ......................................................................................................................458．1 銷售收入估算 .....................................................................................................................458．2 成本分析 .............................................................................................................................458．3 靜態(tài)分析 .............................................................................................................................458．4 現金流量分析 .....................................................................................................................458．5 借款償還 .............................................................................................................................468．6 結論 .....................................................................................................................................46第九章 風險分析 ......................................................................................................................479．1 不確定性分析 .....................................................................................................................479．2 盈虧平衡分析 .....................................................................................................................479．3 敏感性分析 .........................................................................................................................489．4 投資環(huán)境風險 .....................................................................................................................499．5 資金風險 .............................................................................................................................509．6 管理風險………………………………………………………………………………….509．7 政策風險 .............................................................................................................................50第十章 社會效益評價 ................................................................................................................5110．1 對就業(yè)效益的影響 ...........................................................................................................5110．2 對環(huán)境效益的影響 ...........................................................................................................5110．3 對政府財政的影響 ...........................................................................................................5110．4 對區(qū)域發(fā)展的影響 ...........................................................................................................51第十一章 結論 ............................................................................................................................53 第一章 概 述鳳凰嶺地塊位于XX 區(qū)大西山風景旅游區(qū)的西北部。大西山風景旅游區(qū)與皇家園林旅游區(qū)和稻香湖旅游度