女大學(xué)生高跟鞋消費(fèi)傾向調(diào)查報(bào)告-文庫吧資料
2025-05-28 15:37本頁面
【正文】 frequency percent Effective percent Accumulative percent effective below155cm 19 [156cm,160cm] 101 [161cm,165cm] 71 [166cm,170cm] 36 171cm 以上 8 summuation 235 region frequency percent Effective percent Accumulative percent effective Rural area 97 Town 76 Small and medium city 49 Big city 13 summuation 235 Love or not frequency percent Effective percent Accumulative percent effective Yes 66 No 169 Summuation 235 Monthly cost of living frequency percent Effective percent Accumulative percent effective 800 34 [800,1500) 176 [1500,20xx) 21 20xx 4 Summuation 235 The statistics analyzing (ONE) primary information It shows that numerous female college students’ consumption s of highheeled shoes are between 100yuan200yuan, minimum of them would .0 precent 百分比 chose more than 400yuan. From the picture, we find that female college students who prefer slipsole accounts for percent, secondly the stiletto accounts for percent. Among this,the ratio of the height between 58centimeter up to percent. Then 35centimeter up to percent, but the height more than 10 centimeter just accounts for . .0 precent 百分比 .0[3cm,5cm) [5cm,8cm) [8cm,10cm] 10cmpercent 百分比 .0淑女 甜美 職業(yè) 休閑 性感 precent 百分比 We can find more female college students prefer the style of relaxation, secondary is gentlewoman and sweety. The bar picture shows that % of female college students would like to corium and % of them like PU materials, and also the number of them who like mix material is 23%, but emulation cotton and plastic are all less than 10%. From which we can see that female college students are more prefer to highheeled shoes with pure color. 1 2 3 4 5 Personal image height % % % % Tiein dress style % % % % % Ascension % % % % % .0 precent 百分比 .0 純色 花色（帶圖案帶花色） 拼接色 precent 百分比 temperament The external environment influence of the friends % % % % % Participate in activity % % % % % The needs of society % % % % % From this chart, general ly those reasons all affect the female college students’ consumption. The most important is the pursue of collocation with clothes and hair style and improvement of their temperament and requirement of entering the society. Whose influence degree are respectively % % %. From the chart, all the factors listed in our questionnaire have great influence to the consumptions of female college students purchasing of highheeled shoes, the total trend is located up 3 which represent current influence in our questionnaire. The locations of average values show the factor of improving temperance in self factors locates on , secondly, the factors of entering society and catching clothing and hairstyle respectively locate on and , which shows that female college students pay more attention on improving their temperance. 描述統(tǒng)計(jì)量N 極小值 極大值 均值 標(biāo)準(zhǔn)差身高因素 235 1 5 搭配服飾發(fā)型 235 1 5 提升氣質(zhì) 235 1 5 參加活動(dòng) 235 1 5 身邊朋友影響 235 1 5 踏入社會(huì)需求 235 1 5 自身因素外部原因 This pillar picture tell us % female college students pay more attention on fort level when purchase highheeled shoes. % of female college students think that brand of shoes have some influence of their purchase and % of them think it’ s just so so. .0很大 還好 一般 不重要 .9 precent 百分比 .0很大 還好 一般 不重要 precent 百分比 .0很大 還好 一般 不重要 .9 percent 百分比 % of them think the price have some influence to them and % of them take it very important. Then, the number of female college students who like to put on highheeled shoes is up to % This pillar chart displays that % of them just purchase 12 pairs of highheeled shoes and % of them have 34 pairs. .0 春 夏 秋 冬 precent 百分比 .0 1~2雙 3~4雙 5~6雙 6雙以上 precent 百分比 網(wǎng)購 實(shí)體店 The vast majority of female college students all like in the entity shop to buy. For online and entity shop and make the following for us, as the following picture shows: Online shopping platform to buy high heels Among them, as much as % of female college students never shopping online for highheeled shoes, while most of the online high heels of female college students in large part to buy on taobao, Physical store to buy high heels Among them, In the mall to buy highheeled shoes of female college students was %, in the store to buy highheeled shoes of female college students (%) never in a physical store to buy high heels .0 淘寶 天貓 京東 亞馬遜 唯品會(huì) 其他 從不網(wǎng)購高跟鞋 .4 percent 百分比 .0 .4 .9 百分比 百分比 of female college students is basically equal to 0. （二） Describe the relationship between various factors The relationship between the individual characters （ 1） Grade*brand Brand frequency percent Effective percent Accumulative percent freshman effective Tremendous influence 5 Comparatively large influence 37 Normal influence 34 37 37 Little influence 16 100 summation 92 100 100 sophomore effective Tremendous influence 10 Comparatively large influence 41 Normal influence 34 Little influence 14 100 summation 99 100 100 Junior effect Tremendous 9 students ive influence Comparatively large influence 20 50 50 Normal influence 6 15 15 Normal influence 5 100 summation 40 100 100 Senior students effective C
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