【正文】 Investment Ltd targets highend customers in the cities. Its petitiveness es from continuous innovations and brand building.Forte Group, however, focuses its operations in Beijing and Wuhan, while China Merchants Property Development Co Ltd has launched 18 projects in nine big cities in China, with a business scope covering highend office buildings and residential projects geared toward various consumer groups.Guangzhou Henda has pl。參考文獻(xiàn)1 姜淑華，郭秀英，房地產(chǎn)企業(yè)核心競(jìng)爭(zhēng)力評(píng)價(jià)指標(biāo)體系研究【J】，沿海企業(yè)與科技，2羅霞，丁翼，當(dāng)前我國(guó)房地產(chǎn)企業(yè)的戰(zhàn)略管理【J】，集團(tuán)經(jīng)濟(jì)研究，3 樓榮榮，房地產(chǎn)企業(yè)核心競(jìng)爭(zhēng)力之要論【J】，城市開發(fā)，4 董少峰，黃士才，提升企業(yè)核心競(jìng)爭(zhēng)力的措施【J】，企業(yè)研究，5 沈忠明，用企業(yè)文化提升中國(guó)企業(yè)核心競(jìng)爭(zhēng)力【J】，渝西學(xué)院學(xué)報(bào)：社會(huì)科學(xué)版，6 彭文華，試論我國(guó)企業(yè)核心競(jìng)爭(zhēng)力的現(xiàn)狀及提升【J】，河北職業(yè)技術(shù)學(xué)院學(xué)報(bào)，7 于建原，企業(yè)核心競(jìng)爭(zhēng)力構(gòu)成要素概論【J】，財(cái)經(jīng)科學(xué)，2000（贈(zèng)刊）8 榮明生，培育房地產(chǎn)企業(yè)核心競(jìng)爭(zhēng)力【J】，中國(guó)房地產(chǎn)，9 金嶺等，房地產(chǎn)企業(yè)核心競(jìng)爭(zhēng)力的評(píng)價(jià)分析【J】，中國(guó)房地產(chǎn)，10 劉亞湘，談?wù)勂髽I(yè)的核心競(jìng)爭(zhēng)力【J】，商業(yè)研究，11 鄒紅，培育企業(yè)核心競(jìng)爭(zhēng)力【J】，經(jīng)濟(jì)論壇，12 楊靜蕾等，企業(yè)核心競(jìng)爭(zhēng)力評(píng)價(jià)指標(biāo)體系設(shè)計(jì)【J】，河北工業(yè)大學(xué)學(xué)報(bào)，13 白津夫，戰(zhàn)略競(jìng)爭(zhēng)與提高企業(yè)核心競(jìng)爭(zhēng)力【J】，新視野，14 薛可，論企業(yè)核心競(jìng)爭(zhēng)力的提升【J】，廣東社會(huì)科學(xué)，15 昝德全，企業(yè)核心競(jìng)爭(zhēng)力的資源位分析【J】，企業(yè)活力，16 胡睿，企業(yè)核心競(jìng)爭(zhēng)力的構(gòu)建【J】，經(jīng)濟(jì)管理，17 西韋爾，姜法奎譯，核心競(jìng)爭(zhēng)力【M】，華夏出版社，2003 18 海喻，以執(zhí)行力打造企業(yè)核心競(jìng)爭(zhēng)力【J】，營(yíng)銷學(xué)苑，19 Jack Welch,Jack Welch’s Rule of Management,Huaxia Publish Press,200120 ，舵手【M】，人民郵電出版社，200521 曹振良，房地產(chǎn)經(jīng)濟(jì)學(xué)通論【M】，北京:北京大學(xué)出版社，22 牛鳳瑞等，【J】，北京:社會(huì)科學(xué)文獻(xiàn)出版社，23 國(guó)家信息中心主編，2006中國(guó)房地產(chǎn)市場(chǎng)展望【D】，24 ，基于核心競(jìng)爭(zhēng)力的變革【J】，世界經(jīng)理人文摘，25 彭加亮，打造房地產(chǎn)企業(yè)核心競(jìng)爭(zhēng)力【M】，上海人民出版社，26 唐莉，企業(yè)并購(gòu)與核心競(jìng)爭(zhēng)力【J】，企業(yè)研究，27 嚴(yán)勇，國(guó)外核心競(jìng)爭(zhēng)力理論綜述【J】，社會(huì)科學(xué)，28 沈忠明，用企業(yè)文化提升中國(guó)企業(yè)核心競(jìng)爭(zhēng)力【J】，渝西學(xué)院學(xué)報(bào)，29 楊光，趙一鶴，品牌核變——快速創(chuàng)建強(qiáng)勢(shì)品牌【J】，30 韓春花，房地產(chǎn)企業(yè)核心競(jìng)爭(zhēng)力分析及培育對(duì)策研究【D】，遼寧工程技術(shù)大學(xué)碩士論文31 梁文紅，中小型房地產(chǎn)企業(yè)的核心競(jìng)爭(zhēng)力研究【D】，廣西大學(xué)碩士論文32 王瀟，中國(guó)家電企業(yè)核心競(jìng)爭(zhēng)力分析【D】，北京交通大學(xué)學(xué)士論文33 游堅(jiān)平，房地產(chǎn)企業(yè)競(jìng)爭(zhēng)要素分析及核心競(jìng)爭(zhēng)力評(píng)價(jià)【D】，中南大學(xué)碩士論文34冀予東，房地產(chǎn)企業(yè)如何打造核心競(jìng)爭(zhēng)力【D】，上海交通大學(xué)碩士論文35 王晞，深圳房地產(chǎn)企業(yè)構(gòu)建核心競(jìng)爭(zhēng)力研究【D】，華南理工大學(xué)碩士論文36 萬科集團(tuán)主頁：附錄1英文原文Ranking of top 100 real estate firms announcedA research report of the top 100 Chinese real estate firms was recently released in Beijing, providing industry insiders and investors with a general outlook of the industry. The China Real Estate Top 10 Research Team conducted the research, a joint programme established by the Enterprise Research Institute of Development Research Centre of the State Council of China, the Institute of Real Estate Studies of the Tsinghua University and the China Index Academy. The study has been conducted for three consecutive years, from 2004.The report will have a strong impact on domestic financial institutions and local governments when they decide to lend loans or sell land to these panies.The 2006 China Top 100 Real Estate Firms Research started in October 2005.In addition to enterprise scale, development potential, profitability and prehensive strength,which are the major features studied in 2004 and 2005, an enterprise’s financial liquidity and social responsibility are also considered in this year’s report.The results have bee one of the important standards for judging the operational strength of Chinese real estate enterprises.About 50 international financial institutions, including Merrill Lynch, regard this report as an important frame of reference to help them choose investment partners in China.General outlookAmong the top 100 real estate firms, 29 are located in East China,29 in North China and 26 in South China.Compared with the previous year , the number of top 100 real estate firms dropped by 10 in East China, indicating an adjustment of the overheating housing market in the region. However, two more firms were added in North China, and eight more in South China.Combined sales revenues of real estate firms among the top 100 in the three regions reached billion yuan (US$ billion), accounting for per cent of theNation’s total. The top enterprises in North China, East China and South China take up per cent, per cent and per cent of the country’s market share respectively.Along with their growing scale, the market share of the top 100 firms as a whole is on the rise.The total assets scale of the top 100 real estate firms has increased, with the emergence of a number of flagship enterprises.Among the top 100, seven panies boast assets of more than 20 billion yuan (US$ billion). The bined assets of these seven firms total billion yuan (US$ billion),which accounts for per cent of the total assets of the top 100.Through mergers and acquisition, the Beijing Capital Development Holdings Co Ltd has bee the largestscale enterprise, with assets totalling more than 50 billion yuan (US$ billion).Combined sales revenues of the top 10 firms, in terms of prehensive strength, reached billion yuan (US$ billion) last year, accounting for per cent of the nation’s market share.In 2004 and 2003, sales revenues of the top 10 firms stood at billion yuan (US$ billion) and billion yuan (US$ billion) respectively, taking up per cent and per cent of the industry’s total sales revenues.Total sales revenues of the top 10 increased per cent and per cent from 2004 and 2003, a trend showing the increasing influence the top 10 enterprises have on the Chinese real estate market.Predicting a sustained growth of the industry, most of the real estate firms are actively reserving land resources for future development.Last year, reserved land area of the top 100 firms reached million square metres , with 43 enterprises each having a reserved land area between 1 million and 5 million square metres. Nine enterprises each have a reserved land area of more than 10 million square metres, up from 2003 when there were only five such panies.Take China Vanke Co Ltd as an example. The pany’s newly built floor space was million square metres last year. At present, it has a reserved land area of more than 10 million square metres, proving that its reserves can sustain development for three years, if the existing developing scale is maintained.Based on the sufficient land reserves at hand, the top 100 firms reported they are planning to develop projects with a total floor space of million square metres in the next