【正文】 ot enough, the logistics technology is still very backward, China39。s logistics workers and practice the theory of modern logistics of the new theories, new technologies, such as integrated supply chain management, third party logistics, automation Warehouse, automatic sorting system, global positioning system (GPS), and so has just contacted. Jidong of the lack of emerce and emerce technology has practical experience in human resources, in particular the lack of Jidong emerce and logistics distribution to understand the innovative spirit of the pound talents. Third, logistics and healthy development of the countermeasure .Enhance the degree of information. Distribution of information for performance: the logistics of the database of information collection and code, the logistics of the electronic information processing and puter, the transmission of information and the standardization of realtime logistics information such as the digital storage. Therefore, the barcode technology, database technology, electronic ordering system, electronic data exchange, radio frequency technology, management information systems, enterprise resource planning, and other advanced management strategy should be in China39。s logistics and distribution enterprises to promote use. Information is all modern technology and management tools of the foundation, only to achieve distribution of information can take up to the era of emerce distribution industry and historic task. Improve the logistics management system, improve service quality. Internet shopping for the delivery time is too long and has yet to supply the phenomenon as emerce pany in order to better serve customers, suppliers and customers should be strengthened between the exchange of information and feedback. This will save users to order processing fees, users can also save time and gradually raise awareness of online shopping sense of trust, making good steady development of emerce. Distribution lower prices. China39。s largescale development of emerce online shopping has been difficult, logistics and distribution costs high, especially in the type of Internet transactions, for each client to achieve doortodoor is the high cost, we must work hard to reduce costs, emerce solution Logistics and distribution panies and distribution services among enterprises in the prices of contradictions. Perfect laws and policies. Emerce for the logistics and distribution problems, the relevant government departments should actively study the characteristics of emerce, the rapid development of targeted laws, regulations and policies to regulate emerce activities, enterprises and consumers in general to increase the confidence of emerce Flu. Actively developing thirdparty logistics enterprises. TPL refers to the logistics business from the supply side and demandside beyond the pletion of a third party, in a sense that it is a form of logistics professionalism, thirdparty logistics in logistics management experience, Talent, technology, philosophy and other areas have certain advantages, the emerce transactions in both supply and demand of all the logistics activities of agent credentials, wellfunded thirdparty logistics, the logistics can take full advantage of modern technology, is built on the foundation of modern information network technology On the logistics management software to ensure that customers at any time and any place check of goods and provision of supporting services, emerce transactions between the parties involved in the logistics can be entrusted to professional logistics enterprises, concentrate on developing the electronics market and business efficiency of the emerce BtoB transactions. The establishment of a national logistics public information platform, the development of 4PL. 4PL is a supply chain integrator, mobilization and management organizations and their plementarity of the service provider39。s resources, capacity and technology to provide an integrated supply chain solutions. Clearly, 4PL must meet three conditions: not the interests of the logistics side, to achieve information sharing, the ability to integrate all the logistics resources. And really meet these conditions, only a virtual network of platforms, and this is the logistics and public information platform. It provides prehensive supply chain solutions to social integration of logistics resources, enhance the country39。s logistics industry integrated collaborative capabilities.電子商務(wù)下的物流配送既有利于減少生產(chǎn)企業(yè)庫(kù)存，加速資金周轉(zhuǎn)，提高物流效率，降低物流成本，又刺激了社會(huì)需求，有利于整個(gè)社會(huì)的宏觀調(diào)控，促進(jìn)市場(chǎng)經(jīng)濟(jì)的健康運(yùn)行及電子商務(wù)向縱深發(fā)展。 第一，我國(guó)物流配送發(fā)展概況。電子商務(wù)物流的核心問(wèn)題是實(shí)體物品的配送。我國(guó)作為一個(gè)發(fā)展中國(guó)家，物流業(yè)起步較晚，水平低，在引進(jìn)電子商務(wù)時(shí)，并不具備能夠支持電子商務(wù)活動(dòng)的現(xiàn)代化物流水平。但自從電子商務(wù)在中國(guó)落戶，人們就沒(méi)有停止對(duì)物流配送問(wèn)題的討論。目前，我國(guó)主要有三類電子商務(wù)物流配送模式，一類是全程物流配送系統(tǒng)，即以國(guó)內(nèi)互聯(lián)網(wǎng)為基礎(chǔ)，把全國(guó)各地區(qū)已有的物流系統(tǒng)通過(guò)協(xié)議聯(lián)系起來(lái)，形成全方位的全程直投配送網(wǎng)。第二類是區(qū)域性單一業(yè)務(wù)系統(tǒng)改造模式。以原有局部區(qū)域性單一業(yè)務(wù)的配送站點(diǎn)為基礎(chǔ)，并加以集成，把單一業(yè)務(wù)改為同類業(yè)務(wù)服務(wù)，通過(guò)計(jì)算機(jī)聯(lián)網(wǎng)，實(shí)現(xiàn)整個(gè)系統(tǒng)的網(wǎng)絡(luò)化、自動(dòng)化管理。第三類是專業(yè)化配送系統(tǒng)改造模式。如郵政通訊、鐵運(yùn)、空運(yùn)、水運(yùn)、汽運(yùn)等部門(mén)利用已有的完善的全國(guó)性運(yùn)輸網(wǎng)絡(luò)資源進(jìn)行專業(yè)化配送。從全國(guó)范圍來(lái)看，我國(guó)長(zhǎng)期以來(lái)受計(jì)劃經(jīng)濟(jì)的影響，物流社會(huì)化程度低，物流管理體制混亂，已有的三類電子商務(wù)物流配送模式還不成熟，效率不高，而且處于虧損狀態(tài)。因此，針對(duì)我國(guó)經(jīng)濟(jì)發(fā)展需要、企業(yè)改革及電子商務(wù)物流配送發(fā)展現(xiàn)狀，借鑒發(fā)達(dá)國(guó)家走過(guò)的道路和經(jīng)驗(yàn)，我國(guó)從1992年起開(kāi)始了物流配送中心的試點(diǎn)工作。1996年原國(guó)內(nèi)貿(mào)易部發(fā)出了《關(guān)于加強(qiáng)商業(yè)物流配送中心發(fā)展建設(shè)工作的通知》，指出了發(fā)展建設(shè)物流配送中心的重要意義，提出發(fā)展建設(shè)的指導(dǎo)思想和原則，同時(shí)提出了“轉(zhuǎn)換機(jī)制、集約經(jīng)營(yíng)、完善功能、發(fā)展物流、增強(qiáng)實(shí)力”的改革與發(fā)展方針，確定以向現(xiàn)代化物流配送中心轉(zhuǎn)變，建設(shè)社會(huì)化的物流配送中心，發(fā)展現(xiàn)代化網(wǎng)絡(luò)為主要方向。第二，我國(guó)物流配送模式及存在的問(wèn)題。目前我國(guó)電子商務(wù)網(wǎng)站數(shù)量大增，交易商品涉及日用品及其他非易耗品等，就其電子商務(wù)物流配送模式而言，可分為三種類型，分別是經(jīng)營(yíng)BtoB（商家對(duì)商家）業(yè)務(wù)的模式、BtoC（商家對(duì)消費(fèi)者）的模式以及虛擬物流公司模式，在實(shí)踐中這三種模式雖然得到共同的認(rèn)同與應(yīng)用，但在電子商務(wù)與物流配送的接軌和優(yōu)化運(yùn)行上還存在許多問(wèn)題，具體體現(xiàn)在： 中國(guó)目前的社會(huì)信息網(wǎng)絡(luò)化水平低，網(wǎng)絡(luò)基礎(chǔ)設(shè)施相對(duì)薄弱，特別是作為電子商務(wù)平臺(tái)的傳遞和結(jié)算基礎(chǔ)設(shè)施滯后，計(jì)算機(jī)普及率低，網(wǎng)民比率只有8%左右，并主要集中在各大中城市，%，電子購(gòu)物的信用沒(méi)有得到廣泛認(rèn)同。 對(duì)電子商務(wù)物流的重要性認(rèn)識(shí)不夠。供貨企業(yè)網(wǎng)絡(luò)化整體水平低，上網(wǎng)企業(yè)比率不足，物流企業(yè)信息化建設(shè)滯后，物流配送的專業(yè)化、社會(huì)化、電子化、現(xiàn)代化程度低。 存在嚴(yán)重的商業(yè)信譽(yù)差的問(wèn)題，遲送、送錯(cuò)或不送現(xiàn)象時(shí)有發(fā)生。 電子商務(wù)物流基礎(chǔ)尚不完善，物流理論還不夠系統(tǒng)，物流技術(shù)還很落后，我國(guó)物流理論工作者和實(shí)踐者對(duì)現(xiàn)代物流的新理論、新技術(shù)，如集成化供應(yīng)鏈管理、第三方物流、自動(dòng)化立體倉(cāng)庫(kù)、全自動(dòng)分揀系統(tǒng)、全球定位系統(tǒng)（GPS）等才剛剛接觸。 缺乏既懂電子商務(wù)理論和技術(shù)又有電子商務(wù)實(shí)踐經(jīng)驗(yàn)人才，尤其缺乏既懂電子商務(wù)又懂物流配送的有創(chuàng)新精神的復(fù)合型人才。第三，物流配送健康發(fā)展的對(duì)策。 提高信息化程度。物流配送信息化表現(xiàn)為：物流信息收集的數(shù)據(jù)庫(kù)化和代碼化、物流信息處理的電子化和計(jì)算機(jī)化、信息傳遞的標(biāo)準(zhǔn)化和實(shí)時(shí)化、物流信息存儲(chǔ)的數(shù)字化等。因此,條碼技術(shù)、數(shù)據(jù)庫(kù)技術(shù)、電子訂貨系統(tǒng)、電子數(shù)據(jù)交換、射頻技術(shù)、管理信息系統(tǒng)、企業(yè)資源計(jì)劃等先進(jìn)的管理策略，應(yīng)在我國(guó)的物流配送企業(yè)大力推廣運(yùn)用。信息化是一切現(xiàn)代技術(shù)和管理手段