汽車類客戶digital_提案-資料下載頁
2025-03-22 04:04本頁面
【正文】 o stories. Diversified Interaction – Media amp。 KOL ? News ? Videos ? Event reports ? Product amp。 Technology ? Weibo Communication Content Evaluation Standard ? News ? Videos ? Event reports ? Interaction Statement ? Qty. of followers ? Registered users ? Qty. of retweets ? Qty. of questions ? Relevance degree Maintenance Measures Media Weibo: ? Invitations for BTL events Star editors: ? Brand brochure ? Product experience ? Event invitation ? Birthday greeting General : ?Brand brochure ?Product experience ?Event invitation ?Birthday greeting VIP: ?Brand brochure ?Product trial ?Event invitation ?Birthday gift Media Weibo amp。 Key editors Weibo KOL Diversified Interaction – KOL Remendation Miss Faye 月之海 Boy Gray 卡米 Camille FreshBoy 語悅 YY Bedi 葉琪崢 Stella Cheng APP – Game o Topic Better Fun o Concept ? An online game for Weibo users: Afford ponents to users so they can use them to assemble a Lexus car. ? Increased plexity with higher level APP: Assemble a Lexus APP – Design Recruitment o Topic Lexuser o Concept ? Online introductions for Lexus car owners ? Care owners can find introductions for all of the Lexus models ? Answers for Frequently Asked Questions ? Solutions for simple problems APP: Tools on hand Monitoring amp。 Report Monitoring Monitoring and Management Hot Topic Negative Information Industry Information Popular Activities The news media Comment Reply KOL The Owners Competitors Measurements Range Speed Depth Analysis of the Communication Effect of Weibo The Number of Fans Active Rate of Fans Fans’ Regional Formation Fans’ Gender Composition Establishing Time of Weibo The Number of Weibo Dimension Measurement Association Analysis Content of Media： ? Information Issue： The Number of Weibo、 Update Frequency； ? Information Quality： Image ， APP and etc； Business Impact： ? Transformation level ? Rate of Registration ? ? Power Of Communication Daily Report Social Media News Clipping Highlight smart Global About smart Competitors Industry Monthly Report 40% 25% 20% 15% The Category of Information The Number of Fans Fans Growing Number Keyword Analysis Total Posts The Tones of Comments About Retweet About Quote Average Retweets and Comments 237 32% 21% 63% 428 獨立訪客 323/80 Keyword 1 – xxx Keyword 2 – xxx Keyword 3– xxx 400,000 41% Monitoring amp。 Report
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