羅蘭貝格—咨詢工具箱營業(yè)戰(zhàn)略常用分析模型(ppt17)-資料下載頁
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【正文】 utical staged Ramp。D programs Purchase of PCS license in recent auction Staples/Office Depot recent merger activities Legend Legend Legend Legend Legend Adapt the fastest 崔氏夢工場： 17 STRATEGIC POSTURES UNDER UNCERTAINTY Levels of uncertainty Shape Adapt ?Scenariomaking strategy to make one discrete oute more likely (, JVC39。s VCR licensing strategy) ?Retain flexibility to stay in the game regardless of oute, watching out for signposts and updating strategy as one course unfolds (., Microsoft39。s application software strategy) 1 2 3 ?Commitment to establish industry standard/touchstone that creates order by superiority and/or selffulfilling prophecy (., Netscape) ?Emergent strategy development especially strategy as anization (., Goldman Sachs, McKinsey) ? ?Raise level of uncertainty and change the game (, FedEx) ?Compete on structural advantage or frontline execution (concept of best fit) ?Active directionsetting strategy (., Iridium) ?Emergent strategy development by continuous experimentation or by building anizational capabilities (strategy as anization
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