太平洋麗晶廣場(chǎng)項(xiàng)目建議書new-資料下載頁(yè)
2025-02-25 13:32本頁(yè)面
【導(dǎo)讀】《太平洋麗晶廣場(chǎng)項(xiàng)目建議書》。上海太平洋俱樂(lè)部有限公司。虹橋銀城中山西路/新華路3萬(wàn)40-112成交:12108. 花園鼎天商務(wù)樓公寓。Name長(zhǎng)寧貴都酒店公寓春天花園莫奈印象古北爵士財(cái)富。Management貴都集團(tuán)金馬集團(tuán)豪生國(guó)際酒店集團(tuán)(中國(guó))東湖集團(tuán)。Name東方金門花園美麗華花園盛源大廈虹橋河濱花園新華御庭時(shí)代大廈武夷花園海富公寓。Location延安路、定西路虹橋路、水城路番禺路、延安西路長(zhǎng)寧路、古北路
【正文】 ing 主樓商場(chǎng)（ B11F） 22800 LOFT 辦公（ 24F） 18000 公 寓式酒店（ 59F） 20210 Vice building 商務(wù)會(huì)館（ 14F） 18000 total （二） Selling strategy 1. In the localization, this project should jump out the tectonic plate concept, the promotion project region value. Conformity peripheral resources, taking advantage of overall region concept operation promotion project overall value。 2. In the promotion technique, should emphasize this project “the small family multipurpose multidimensional spaces” the concept. from 12 the product, this project has the multiple attributes, unifies the market, the work is opposite in the housing has many in this region may excavate the space。 In the sales technique, this project inquires into a case the process the order to be supposed to be successively “the LOFT work hotel type merce clubhouse trade”. Because LOFT this product at present still did not have the same type petition case in this region, therefore while seized which the market took the initiative, also set up the overall image for the project。 And also leaves leeway for the behind merce clubhouse value promotion certain space。 1. The retention partial position good landscape unit, creates the high price in the later period. (3) Sales opportunity this project the interior trim estimate is needing half year time at present for the present room, two months carry on the sale ahead of time preheating, one may accumulate the customer fully, two may try to find out the market accepts the price objectively, raises for the later period selling price lays the foundation. Must consider extra factor: Policy cycle length。 Competition estate factor。 Sales pale prosperous season. Considered above synthesizes the factor, suggested this project official sale time decides suitably in (regards project special details to decide): In March, 2021. (4) The project cycle store divides not yet determined, as soon as therefore this part only explained to LOFT as well as the mercial mansion part sales week seasonal cropping: Sales cycle: 9 months Total cycle of songs: (Estimates LOFT+ merce mansion temporarily) 247 sets 13 50% 35% 15% According to the preceding text estimate, the entire sales cycle is 9 months, the average each month of sale cycle is 27 sets, the base if the sales speed hoped has the promotion, may consider “the mercial clubhouse” the postsale fixed rent for farmland, rents land for subletting for 5 years, the increasing repayment, 7%, 8%, 9%, 9%, 9% (monthly rent 5800 Yuan, 6700 Yuan, 7500 Yuan, 7500 Yuan, 7500 Yuan)。 Increase marketing promotion investment, approximately for total sales volume 1% (4,500,000 Yuan). Strong selling period Continues selling period Selling out perio
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