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Copyright 169。 2020 Pearson Education, Inc. Publishing as Prentice Hall Marketing Logistics and Supply Chain Management Nature and Importance of Marketing Logistics Chapter 12 slide 22 Copyright 169。 2020 Pearson Education, Inc. Publishing as Prentice Hall Marketing Logistics and Supply Chain Management Supply chain management is the process of managing upstream and downstream valueadded flows of materials, final goods, and related information among suppliers, the pany, resellers, and final consumers Nature and Importance of Marketing Logistics Chapter 12 slide 23 Copyright 169。 2020 Pearson Education, Inc. Publishing as Prentice Hall Marketing Logistics and Supply Chain Management Major Logistics Functions Chapter 12 slide 24 Copyright 169。 2020 Pearson Education, Inc. Publishing as Prentice Hall Marketing Logistics and Supply Chain Management ? How many ? What types ? Location ? Distribution centers Warehousing Decisions Chapter 12 slide 25 Copyright 169。 2020 Pearson Education, Inc. Publishing as Prentice Hall Marketing Logistics and Supply Chain Management ? Justintime systems ? RFID – Knowing exact product location ? Smart shelves – Placing orders automatically Inventory Management Chapter 12 slide 26 Copyright 169。 2020 Pearson Education, Inc. Publishing as Prentice Hall Marketing Logistics and Supply Chain Management Logistics information management is the management of the flow of information, including customer orders, billing, inventory levels, and customer data ? EDI (electronic data interchange) ? VMI (vendormanaged inventory) Logistics Information Management