【文章內(nèi)容簡(jiǎn)介】 .......... 34 ................................................................................................... 35 ................................................................................................ 35 ............................................................. 35 ................................................................................................ 35 ......................................................................................... 35 寧波甬創(chuàng)輝煌會(huì)展服務(wù)有限公司計(jì)劃書(shū) III ................................................................................................ 36 .............................................................................. 36 ................................................................................................... 36 ..................................................................................... 36 ..................................................................................... 37 ：會(huì)展調(diào)研服務(wù) ........................................................................................ 38 ....................................................................................................... 38 .................................................................................. 38 .................................................................................. 38 ............................................................. 38 ................................................................................................ 38 ..................................................................................... 39 ........................................................................... 39 ................................................................................................... 39 營(yíng)銷方案 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......................................................................................................... 50 ......................................................................................................... 51 ........................................................................................... 51 .................................................................................................. 52 ........................................................................................... 53 財(cái)務(wù)分析 ........................................................................................................ 54 投資回收期分析 ................................................................................... 54 會(huì)計(jì)收益率和投資收益率分析 .............................................................. 54 ....................................................................................... 55 附錄一 關(guān)于會(huì)展資格證培訓(xùn)及考試調(diào)查問(wèn)卷 ................................................................. 56 附錄二 大學(xué)生就業(yè)前經(jīng)驗(yàn)需求調(diào)查問(wèn)卷 ........................................................................ 61 寧波甬創(chuàng)輝煌會(huì)展服務(wù)有限公司計(jì)劃書(shū) IV 附錄三 寧波建設(shè)國(guó)際會(huì)展之都的政策環(huán)境 ..................................................................... 65 附錄四 寧波市建立國(guó)際會(huì)展之都的激勵(lì)手段 ................................................................. 66 附錄五 2021年全年展會(huì)評(píng)估報(bào)告 .................................................................................. 67 寧波甬創(chuàng)輝煌會(huì)展服務(wù)有限公司計(jì)劃書(shū) 第 1 頁(yè) 公司概述 寧波甬創(chuàng)輝煌會(huì)展服務(wù)有 限公司是一家試運(yùn)行了 3 個(gè)月的有限責(zé)任公司，辦公場(chǎng)地設(shè)在寧波市鄞州區(qū)浙江萬(wàn)里學(xué)院（錢(qián)湖南路 8 號(hào)） 62129 室，同時(shí)，在寧波會(huì)展辦的大力支持下，在寧波國(guó)際會(huì)展中心也有了自己的辦公場(chǎng)地。 公司目前擁有會(huì)展志愿者服務(wù)、會(huì)展資格證培訓(xùn)服務(wù)、會(huì)展信息化服務(wù)、會(huì)展調(diào)研服務(wù)四項(xiàng)業(yè)務(wù)。 會(huì)展志愿者服務(wù)主要是為寧波各大展會(huì)、大型節(jié)事活動(dòng)、會(huì)議活動(dòng)招募和培訓(xùn)志愿者； 會(huì)展調(diào)研服務(wù)是為會(huì)展企業(yè)提供專業(yè)的調(diào)研，為事業(yè)單位提供關(guān)于會(huì)展項(xiàng)目的調(diào)研；會(huì)展資格證培訓(xùn)服務(wù)主要是為大學(xué)生和會(huì)展從業(yè)人員提供會(huì)展師、助理會(huì)展師、會(huì)展策劃師的考證培訓(xùn)服 務(wù)；會(huì)展信息化服務(wù)主要負(fù)責(zé)寧波市會(huì)展企業(yè)、會(huì)展項(xiàng)目的網(wǎng)站設(shè)計(jì)制作和日常維護(hù)工作。 公司以提高寧波會(huì)展產(chǎn)業(yè)的綜合水平，創(chuàng)建一體化的會(huì)展服務(wù)體系為宗旨，努力開(kāi)展會(huì)展服務(wù)業(yè)務(wù)，積極創(chuàng)新，提升公司知名度，爭(zhēng)做寧波市具有較大影響力的會(huì)展服務(wù)公司。 公司的組織管理與發(fā)展戰(zhàn)略 公司組織結(jié)構(gòu) 公司的總體戰(zhàn)略目標(biāo)為提供會(huì)展服務(wù)項(xiàng)目的同時(shí)，也可獨(dú)立承辦會(huì)展活動(dòng)，建立寧波市知名的會(huì)展一體化公司。公司通過(guò)不斷發(fā)展及創(chuàng)新，爭(zhēng)取在 3 年內(nèi)成為寧波會(huì)展界具有較大影響力的專業(yè)會(huì)展服務(wù)公司，并以寧波市作為發(fā)展中心逐步向外拓展市 場(chǎng)，爭(zhēng)取在 5 年后具有承接大、中型展會(huì)的能力。 寧波甬創(chuàng)輝煌會(huì)展服務(wù)有限公司計(jì)劃書(shū) 第 2 頁(yè) 公司 SWOT分析