管理信息系統(tǒng)例子(編輯修改稿)
2024-10-23 01:03 本頁(yè)面
【文章內(nèi)容簡(jiǎn)介】 3 Maxims ? Be merchants first and technologists second ? Run in Bentonville, Arkansas, a centralized information system for WalMart’s worldwide operations ? Use mon systems and platforms throughout WalMart IT for Customer Intimacy 關(guān)于 ? Amazon has over 55 million customers worldwide in 2022 from 1 million in 1997 ? Sales $ billion in 2022 from $150 million in 1997, 66% annual growth rate ? Online catalog of some million titles vs. largest physical superstore175,000 titles ? Everexpanding product categories ? Finally turning profitable? Features of Business Model ? Moore’s Law, increase selection, shift inventory burden to suppliers, not require expensive real estate ? Speed of cash collection ? 2022: Receivables 7 days, inventory 15 days ? However, pay suppliers in 54 days 發(fā)展經(jīng)歷的三個(gè)階段 ? Earth’s biggest bookstore 1997 ? Earth’s biggest selection 1999 ? March towards profitability Personalized Service at ? EMarketing ? Customer Profile, Dynamic Pricing ? Personalized remendations ? Mood Matcher, Book Matcher, Instant Remendations, Custom Bundling ? Oneclick shopping A Survivor…Amazon “Traditional retailers such as WalMart Stores, Inc., Target Corp. and Best Buy Co. are attracting more shoppers with websites that have
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