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apital Competition Life style Entrepreneurs ? 1 to 2 times of growth in 10 years ? The entrepreneur spotted a “pain point”, an underserved market, and developed an independent business based on personal skills and knowledge ? The entrepreneur runs the firm in a way that suits his life style and interest, earns good money, and shows little interest to grow the firm Created by Kevin Au of the CUHK Center for Entrepreneurship Life style Entrepreneur Life style Entrepreneur Life style Entrepreneur? No Foundation Entrepreneurs ? Thomas Neir, Founder of Pacific Coffee ? He was transferred to HK as a regional financial manager. Coffee at that time was from fastfood shops and instant coffee package. People had a hard time finding quality coffee. ? He opened his first store at the Bank of America Tower, Central, in 1993 ? Tom is not a life style entrepreneur because he opened 3 more shops in 1994, and grew Pacific Coffee to be sold at $200M+ in 2022 Created by Kevin Au of the CUHK Center for Entrepreneurship ? 5 times in 5 years。 1030 times in 10 years (see diagram) ? The founder are able to scale up their business to reap a much larger benefit ? This kind of entrepreneurship contributes more to the society in creating jobs and other economic impact ? All college graduates should go beyond life style entrepreneurship Foundation Entrepreneurs Created by Kevin Au of the CUHK Center for Entrepreneurship Higrowth Entrepreneurs ? 10 times in 5 years。 100300 times in 10 years ? The founder usually opens up a new market or industry ? YouTube, Yahoo!, Blackberry, Tencent () ? Many people ask how they can predict the future. They ask the wrong question because The only way to predict the future is to create one yourself! Created by Kevin Au of the CUHK Center for Entrepreneurship Entrepreneurs from Occupation ? A