蘋果公司產(chǎn)品創(chuàng)新和營(yíng)銷戰(zhàn)略(已修改)
2025-03-16 21:43 本頁面
【正文】 APPLE COMPANY Page 2 Product innovation APPLE COMPANY Marketing strategy Product innovation MAC IPhone WATCH IPAD 1 Accessibility 輔助功能 2 Technology innovation 技術(shù)創(chuàng)新 3 Environment responsibilty 環(huán)境責(zé)任 Product innovation of IPhone Accessibility ?We believe that science and technology should let everyone can benefit from it. ?我們深信，科技應(yīng)該讓人人都能從中受益 ?Really strong science and technology, should be to let everyone, including people with disabilities, everyone can enjoy the science and technology, and full engagement to work, the creation, munication, fitness and entertainment. So, we never for a few, even most of the people and develop products. Because, our product design is for everyone. ?真正強(qiáng)大的科技，應(yīng)該是讓每一個(gè)人，包括殘障人士在內(nèi)的每一個(gè)人都能享受的科技，并能以此來全情投入地工作、創(chuàng)作、溝通、健身和娛樂。所以，我們從不會(huì)為少數(shù)人，甚至是大多數(shù)人而開發(fā)產(chǎn)品。因?yàn)?，我們的產(chǎn)品設(shè)計(jì)是為了每一個(gè)人。 Accessibility The physical training on the Apple Watch App ?Now, Apple Watch for wheelchair users to calculate the fitness data. Physical training app and fitness record app will measure the number of times you turn the wheelchair, rather than steps, can inspire you to keep motivation. 現(xiàn)在， Apple Watch 能專門為輪椅使用者計(jì)算健身數(shù)據(jù)。體能訓(xùn)練 app 和健身記錄 app 會(huì)測(cè)量你轉(zhuǎn)動(dòng)輪椅的次數(shù)，而不是步數(shù)，從而激勵(lì)你保持動(dòng)力。 Accessibility Mac switch control ?With the aid of switch control function, you can use the toggle switch, control rod or other adaptive equipment to control the content on the screen. 借助切換控制功能，你能使用切換開關(guān)、控制桿或其他自適應(yīng)設(shè)備來控制屏幕上的內(nèi)容。 Accessibility Siri ?With Siri, you can use your voice to control all kinds of support HomeKit accessories. Turn on the light, make coffee, pull the curtain or adjust the thermostat, just say it out, it can do. ?有了 Siri，你就能用自己的語音來控制各種支持 HomeKit 的配件。無論是開燈、做咖啡、拉窗簾還是調(diào)整恒溫器，只需說出來，它就能辦到 Accessibility VoiceOver ?VoiceOver can you describe the conte
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