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and subbullets. I will add a few more bullets to show this is not a good idea And one more And one more Keep the language used simple, so that the user doesn’t have to “think” to understand your point. Each bullet should fit in one line, because the idea of a bullet is to convey idea, headline, and server as a reminder (or cue) for you to describe and amplify. Parallel wording means the bullets are roughly parallel, and contain similar grammatical constructs. This can save the user a lot of time trying to “understand” what you said. Keep It Simple Consistent look One concept per slide Readable 20 point Avoid abbreviation Use shadow outline fonts Contrast font background Don’t leave too much blank space Keep It Simple : Bullets Headline, not sentence Reminder for you Concise 4 toplevel bullets 10 total bullets subbullets Simple language One line per bullet Parallel wording What’s wrong with this? A good speech Clear point Understands what audience wants Organization based on logic Powerful opening Ending that people remember Instead, do this…. A good speech Clear point Appealing audience benefit Logical flow Powerful opening Strong close Apply Psychology to Design Don’t fight natural eye movements Move left to right Return to upper left corner Sweep to lower right corner Subliminal hints Graphics to match your key point Anticipation Requirement Fast speed Low cost Easy to use Our Solution Apply Psychology to Design Don’t fight natural eye movements Move left to right Return to upper left corner Sweep to lower right corner Subliminal hints Graphics to match your key point Anticipation Avoid bad signs What’s Wrong With This? Great financial results Revenue reached $1,000,000 Growth passed 20% Profit exceeded $200,000 Instead, do this Great financial results Revenue reached $1,000,000 Growth passed 20% Profit exceeded $200,000 What’s Wrong With This? 0102030405060708090A c m e I B M D e l l HP A c e rRevenue Instead, do this 0102030405060708090A c e r HP D e l l I B M A c m eRevenue Make it Easy to Follow Use outline Highlight uping section Use builds Remind where you are General goal: Don’t make the audience think (Other than what you’re saying) Make It Attractive 20 hours on preparation 10 hours on practice Why not spend 1 hour on attractive design? Instead of doing this… Cost Satisfaction Productivity Revenue Why not do this… Instead of doing this… Bill Gates Brilliant Technologist Steve Ballmer Powerful Salesman Steve Jobs Passionate Evangelist Lou Gerstner Logical Businessman Why not do this… Bill Gates Steve Ballmer Steve Jobs Lou Gerstner Brilliant technologist Powerful salesman Passionate evangelist Logical Businessman Your Titles Should Tell the Story Body hands Eyes Visual skills Play your voice Enthusiasm Vocal skills: Simple Clear Verbal skills What are speaking skills? Speaking skills are important Learn speaking skills What you’ll learn today Why be a good speaker? Use simple words Words + intonation “ The man w