【正文】 y Firm: Sumo Client: Science City Firm: Demasi Jones Client: RCRH Firm: Gibson Client: Women for Women Rubber Bands Invista, one of the world237。 1 Logo design development We all know, makes the design is basic is the creativity, the creativity is basic is the characteristic, the characteristic is basic is original, must think the unique creativity certainly is not good which everybody does, must achieve each person all accepts, I think such is not too possible. I think, the design certainly does not have the success, similarly does not have the defeat, because design is live, the very many things are contradictory, certainly may not depend on personally makes the accurate appraisal. For instance, we have seen many more 3D logos that are designed to be in motion, never still or flat. These designs have pletely shaken the earthly bonds of CMYK and exist only in ethereal RGB: The old logo design rules just don39。t apply to them. Another development: Today, for many trends there is now a countertrend – and this is not only the case for logo design. The public and its likes and dislikes have bee fragmented across the spectrum. Companies who need logos and designer who create logos are forced to respond accordingly. It has bee increasingly difficult to simply look in one direction or the other. It is also being disturbingly clear that logo design has bee a public sport. As the public controls their own media more and more–Tivoing this, blogging that, YouTubeing and Googling everything else–people are no longer satisfied to simply consume what is placed before them: They have opinions they want to share. So when a large corporation reveals its new identity, there are hundreds of inter sites flinging their opinions back at it. Even when the village board of Remote votes on a new logo for its two police cars, citizens take to the streets waving pitchforks and copies of their own designs. Committeecide seems to be rampant. The full 2021 trend report follows. Whether we are noting social, conceptual or aesthetic trends, remember that none of them exist in a vacuum or in a single moment in time. They are results of many trends before them and are developing taproots as we speak. Also, you will note some amount of aesthetic crossover between trends. For instance, the 2 Dos Helix and Ribbon trends do show similarities. But with these categories and all others, we are more interested in the difference between their fundamental concepts. Our observations are just that–observations. They are not remendations. Finally, they are presented in no particular order. Dos Helix Deoxyribonucleic acid really sounds like the last thing that could influence design until you knock it down to the initials DNA. It39。s largest integrated fiber businesses, most succinctly laid claim to this look in 2021 with the rings of innovation designed by Enterprise IG. It39。s not just about adopting the color green. These logos are blended with an application and an ethos, more sensitive to the environment. The marks have grown up and seem to be telling stories with a softer voice, not 4 with a piercing shrill. Firm: Gardner Design Client: Dandurand Firm: Ulrichpinciotti Design Group Client: Resources for Healthy Living Firm: Eggnerd Client: Greenhill Academy Firm: Steve39。ve seen logos crystal capped, light pinged, and puffed up like a silicone implant. The concept is simple: Create a degree of reality that allows an image to lift off of the page. This dimensionality lets the logo play on a different field than the world of flat one and twotone marks. Not subtle, but effective. Now enters subtlety via the welllit logo. Actors have been told for ions to step into the lights, and now logos are doing the same. It39。 in fact, most are relatively unassuming. The primary difference is the illusion of good lighting. It39。s eye. Firm: Zed+Zed+Eye Creative Communications Client: Ebert Pool Construction Firm: FutureBrand Client: Pure Tasmania Firm: Sebastiany Branding Client: Caf233。s firm, Office, built a bestofclass brand for Target with the Independent Studies line. 5 At first glance, most of these look like they39。d never expect to find in Camelot. This is a youth anthem。s desk collection. First made popular in Hong Kong by Michael Lau in the 9039。ve started looking for this concept, you will see it everywhere–including in other categories within this report. With very few exceptions, these logos are made out of a series of dots either ascending or descending in scale consecutively. Most of these logos depict motion to help advance their message. Imagine using this language as a shorthand for static animation. It39。s Franchise Association Flora Let39。s Embellish trend, or they could just be another subset of a larger trend. This would be a direction that uses borrowed remnants of a patterned, Victorian era to attach a delicate human quality to the hard outer shell of an other wise sterile logo. Detail of this nature is inherently engaging and asks the consumer to participate visually in a nonconfrontational fashion. A number of designers have been responsible for this tracerylike visual language, but the pioneering work of the Netherlands39。 Company Client: 3. Design Firm: Meme Design Client: Edge 4. Desig