【正文】 析 ................................................................................................................ 28 項(xiàng)目產(chǎn)品市場(chǎng)供求現(xiàn)狀 .................................................................................... 28 產(chǎn)品市場(chǎng)前景分析 ............................................................................................. 28 項(xiàng)目產(chǎn)品的市場(chǎng)競(jìng)爭(zhēng)優(yōu)勢(shì) ................................................................................. 29 銷售策略、方案和營(yíng)銷模式 ................................................................................ 30 銷售策略 ............................................................................................................. 30 銷售方案 ............................................................................................................. 31 營(yíng)銷模式 ............................................................................................................ 31 市場(chǎng)風(fēng)險(xiǎn)分析 ........................................................................................................ 31 項(xiàng)目產(chǎn)品市場(chǎng)風(fēng)險(xiǎn)因素分析 ............................................................................. 31 防范和降低風(fēng)險(xiǎn)對(duì)策 ........................................................................................ 32 第六章 建 設(shè)地（場(chǎng)）址、期限和方案 ....................................................................... 33 建設(shè)地（場(chǎng)）址 .................................................................................................... 33 建設(shè)任務(wù)和規(guī)模 .................................................................................................... 33 項(xiàng)目規(guī)劃和布局 .................................................................................................... 33 建設(shè)內(nèi)容 ................................................................................................................ 34 土建 ..................................................................................................................... 34 設(shè)備 ..................................................................................................................... 34 其他 ..................................................................................................................... 35 實(shí)施方案 ................................................................................................................ 35 ............................................................................................................. 35 暗管排設(shè) ............................................................................................................. 36 工藝流程圖 ........................................................................................................... 36 實(shí)施進(jìn)度安排 ........................................................................................................ 38 第七章 投資概算和籌資方案 ....................................................................................... 39 投資概算依據(jù) ........................................................................................................ 39 投資概算 ................................................................................................................ 39 固定資產(chǎn) ............................................................................................................. 40 流動(dòng)資金 ............................................................................................................. 40 資金來(lái)源 ................................................................................................................ 41 資金使用和管理 .................................................................................................... 41 財(cái)政資金使用和管理 ..........................................................................................41 財(cái)政有償資金使用和管理 ...............................................................................42 財(cái)政無(wú)償資金使用和管理 ...............................................................................42 銀行貸款使用和 管理 ..........................................................................................42 其他 ......................................................................................................................42 第八章 主導(dǎo)產(chǎn)品的銷售預(yù)測(cè)和利稅預(yù)測(cè) ....................................................................44 財(cái)務(wù)評(píng)價(jià)依據(jù) .........................................................................................................44 銷售收入、銷售稅金及附加估算 .........................................................................45 銷售收入 ..............................................................................................................45 銷售稅金及附加 ..................................................................................................45 總成本及經(jīng)營(yíng)成本估算 .........................................................................................46 項(xiàng)目總成本估算 ..................................................................................................46 經(jīng)營(yíng)成本的估算 ..................................................................................................47 財(cái)務(wù)效益分析 .........................................................................................................47 盈利能力分析 ......................................................................................................47 清償能力分析 ......................................................................................................47 不確定性分析 .........................................................................................................48 盈虧平衡分析 ......................................................................................................48 敏感性分析 ..........................................................................................................49 財(cái)務(wù)評(píng)價(jià)結(jié)論 .........................................................................................................49 第九章 環(huán) 境影響評(píng)價(jià) ....................................................................................................50 對(duì)生態(tài)環(huán)境的影