【正文】 .................................16 51JOB..................................................................................................................................16 智聯(lián)招聘 ...............................................................................................................................16 中華英才網(wǎng) ...........................................................................................................................17 其他新興網(wǎng)站 .............................................................................................................................18 獵頭網(wǎng) ...................................................................................................................................18 百伯網(wǎng) ...................................................................................................................................19 大街網(wǎng) ...................................................................................................................................20 職酷網(wǎng) ...................................................................................................................................22 經(jīng)緯網(wǎng) ...................................................................................................................................24 Job36 ...................................................................................................................................25 線下競爭者 ...................................................................................................................................27 結論 ...............................................................................................................................................27 博樂人才網(wǎng)的市場 ...............................................................................................................31 盈利模式 ...............................................................................................................................32 營銷策略 ...............................................................................................................................33第 4 章 公司產(chǎn)品及服務 .....................................................................................................................40 服務簡介 .......................................................................................................................................40 產(chǎn)品和服務特點 ...........................................................................................................................42 博樂廣告平臺 ...............................................................................................................................43 網(wǎng)站建設架構 ...............................................................................................................................44第 5 章 財務分析 .................................................................................................................................48 財務預算 .......................................................................................................................................48 融資 ...............................................................................................................................................53第 6 章 風險分析 .................................................................................................................................54 風險預測 .......................................................................................................................................54 主要風險要素分析 .......................................................................................................................55 資金 ........................................................................................................................................55 人員 ........................................................................................................................................55 設備 ........................................................................................................................................56 安全和招聘政策 ....................................................................................................................565 風險管理團隊 ........................................................................................................................57第 7 章 管理 .........................................................................................................................................59 管理團隊 .......................................................................................................................................59 人力資源政策 ...............................................................................................................................60 薪酬制度 ...............................................................................................................................60 人力資源管理宗旨 ................................................................................................................60 公司福利制度 ........................................................................................................................61附錄一：20222022 年全國大學畢業(yè)生人數(shù)情況統(tǒng)計分析 ...............................................................63附錄二：網(wǎng)站部分模型界面 .................................................................................................................65附錄三：博友人才網(wǎng)市場調研問卷 .....................................................................................................896第 1 章 公司簡介 博樂人才網(wǎng)是一家招聘網(wǎng)站，在老師的指導下，由商學院和信息院的幾個學生組成創(chuàng)業(yè)小組，網(wǎng)站的主要目標顧客群是面臨找工作的大學畢業(yè)生。在國外，這樣的網(wǎng)站已經(jīng)獲得了總計數(shù)千萬美元的投資，這些新的模式將沖擊現(xiàn)有格局。 中國網(wǎng)絡招聘市場第一陣營為具有全國性影響力的大型綜合人才網(wǎng)站；第二陣營為具有區(qū)域或行業(yè)影響力的人才網(wǎng)站，包括南方人才網(wǎng)、卓博等立足地方向外拓展的人才網(wǎng)站、以及地方和行業(yè)人才網(wǎng)站的代表——浙江人才網(wǎng)和英才網(wǎng)聯(lián)旗下的建筑英才網(wǎng)；其他人才網(wǎng)站可列入第三陣營，影響力較弱或限于某一城市。這說明網(wǎng)絡招聘是互聯(lián)網(wǎng)上網(wǎng)民廣泛采用的服務。正是網(wǎng)民需求這一強勁動力推動著互聯(lián)網(wǎng)的快速發(fā)展變化，而這種變化積累到一定程度就會發(fā)生質的飛越。網(wǎng)絡2招聘隨著互聯(lián)網(wǎng)發(fā)展必將進入新的階段。 ” 另外，互聯(lián)網(wǎng)本身已經(jīng)積累了足夠的量走到了質變的點上。 “招聘網(wǎng)站嚴重同質化，為爭奪客戶，各家又展