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etween two or more individuals or groups to reach a mon understanding.1. Importance of Good Communication– Increased efficiency in new technologies and skills– Improved quality of products and services– Increased responsiveness to customers– More innovation through munication7I. Communication and Management2. The Communication Process 溝通的過程 Phases(階段) of the Communication Process:– Transmission phase傳送階段 in which information is shared by two or more people.– Feedback phase 反饋階段 in which a mon understanding is assured.8I. Communication and Management The process starts with a sender發(fā)送者 (an individual or group) who wants to share information.– Senders 發(fā)送者 must decide what information to share and puts the message 訊息 into symbols or language (encoding編碼 ).lNoise噪音 : anything harming the munication process.9Figure The Communication Process102. The Communication Process Messages are transmitted over a medium媒介 to a receiver.– Medium媒介 : the pathway over which the message is transmitted (., telephone, written note, ).– Receiver接收者 : the person getting the message.lThe receiver decodes解碼 (interprets) the message, allowing the receiver to understand the message.lThis is a critical point: failure to properly decode the message can lead to a misunderstanding.– Feedback 反饋 by receiver informs the sender that the message is understood or that it must be resent.11Communication Issuesl Verbal Communication 語言溝通– The encoding of messages into words, either written or spokenl Nonverbal Communication 非語言溝通– The encoding of messages by means of facial expressions, body language, and styles of dress.12 Dangers of Ineffective Communication無效溝通的危害性 How to bee effective municators:– Selecting an appropriate m