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營(yíng)銷管理演示與溝通技巧-文庫(kù)吧資料

2024-10-23 01:47本頁(yè)面
  

【正文】 eving that all people behave in uniform ways, and we ignore their individuality. 錯(cuò)誤地認(rèn)為所有人的行為方式相同,忽視了交流對(duì)象的 個(gè)性。 (過于自信) SOME COMMON MISTAKES IN COMMUNICATION 交流中常見的錯(cuò)誤 ? We assume the rest problem is one thing, when it may be something quite difference. 自以為了解真正的問題,實(shí)際不然。(夸夸其談) ? We fail to listen empathetically. 沒有投入地聽取對(duì)方意見。 ? Failure to involve associates in creative type conferences and motive them contribute their ideas. 沒有刺激同伴發(fā)揮其創(chuàng)造力,沒有鼓勵(lì)他們發(fā)表自己的 意見。 ? Writing or speaking above the prehension of the people with whom we are municating. 書面和口頭交流超出了對(duì)方的理解力。 BARRIERS To COMMUNICATION 溝通障礙 BARRIERS To COMMUNICATION 溝通障礙 ? Failure to listen to the emotional content of what others are saying 沒有領(lǐng)會(huì)對(duì)方談話中的感情因素。 ? Lack of a climate in which people feel to speak up and offer suggestion and ideas. 未能制造輕松的氣氛,使雙方能自由地發(fā)表自己的觀點(diǎn)和意見。 ? Not bringing into harmony the above. 未能成功地協(xié)調(diào)雙方的設(shè)想、觀點(diǎn)、感情和意圖。 BARRIERS To COMMUNICATION 溝通障礙 ? Not being fully aware of our own assumptions, viewpoints, feelings and constructs. 不完全清楚自己的設(shè)想、觀點(diǎn)、感情和意圖??凭S稱之為 “ 生活中最重要的技巧 ” 。卡內(nèi)基稱交流藝術(shù)為 “ 個(gè)人性格的基本表達(dá) ” 。它說(shuō)服憂慮和呈示如何去克服焦慮及 成為一個(gè)好的演說(shuō)家,它給你一個(gè)好機(jī)會(huì),使你來(lái)參加 和通過參與,改善你的技巧,在與大群觀眾面前講話 時(shí)不怯場(chǎng)。布萊森(維珍),每一個(gè)領(lǐng)導(dǎo)人要有良 好溝通能力才能使得他人去了解他們的夢(mèng)想和分享 他們的目的。溝通技能在商業(yè)上是十分重要的,它能使一個(gè)人 出類拔粹和改善每一個(gè)人的生活。 演示與溝通技巧 : ; :; : CONTENTS 內(nèi)容 ? Programme 綱領(lǐng) ? Introduction 介紹 ? Communication 溝通 ? Presentation 演示 PROGRAMME- a two day interactive course 綱領(lǐng)- 一個(gè)為期二日的參與的課程 Objectives 目標(biāo): ? Understand the elements of clear munication 了解在清晰的溝通中有關(guān)的因素 ? Develop different strategies for municating with different types of people 用不同的策略與不同類型的人作溝通 ? Create interesting and attention getting presentations 創(chuàng)造一種使人感興趣和令人注目的方式 ? Overe fear and create right atmosphere 克服害怕和制造正確的氣氛 ? Relate to the audience and get their conviction 緊密聯(lián)系聽眾和取得他們的信任 ? Inspire their audiences to take action 感激聽眾們采取參與的行動(dòng) Day 1 0900 to 1715 hours 第一日 0900 至 1715 ? Course Introduction 課程介紹 0900 ? principles of munication 溝通的原理 0930 ? reality and perception 真實(shí)和領(lǐng)會(huì) 1045 ? types of munication 溝通和種類 1130 ? munication strategies 溝通策略 1200 Lunch 午餐 1230 ? Presentation 1 展示- 1 1330 ? Presentation 2 展示- 2 1545 Summary 摘要 1700 Day 2 0900 to 1700 hours 第一日 0900 至 1700 ? Presentation 3 展示- 3 0900 Lunch 午餐 1230 ? Presentation 4 展示- 4 1330 ? Review and close 回顧與總結(jié) 1700 There will be short breaks at midmornings and midafternoons 在早上和下午會(huì)期間會(huì)有短暫休息 INTRODUCTION 介紹 ? We spend almost all our lives municating with and relating to others. A few people are naturally good municators but most of us have to acquire and develop those skills. It requires extensive practice to bee a good speaker and influence others. 我們生活的大部分時(shí)間都耗費(fèi)在與其他人的溝通上,某些人天 生就有好的溝通能力,但大多數(shù)的人要去學(xué)得和建立那些技巧, 這需要多方面的練習(xí)才能成為一個(gè)好的演說(shuō)家和具有影響力的 領(lǐng)導(dǎo)。 ? Many good ideas were never implemented because no one ever heard about them. Similarly, many good people have been overlooked during their careers because no one else knew about their ideas. Their ability to municate ideas is important within business
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