【正文】 Lesson31 Success story 成功者的故事The Wayle is a small river that cuts across the park near my home. I like sitting by the Wayle on fine afternoons. It was warm last Sunday, so I went and sat on the river bank as usual. Some children were playing games on the bank and there were some people rowing on the river. Suddenly, one of the children kicked a ball very hard and it went towards a passing boat. Some people on the bank called out to the man in the boat, but he did not hear them. The ball struck him so hard that he nearly fell into the water. I turned to look at the children, but there weren39。Lesson30. This wonderful plane can carry seven passengers. The most surprising thing about it, however, is that it can land anywhere: on snow, water, or even on a ploughed field. Captain Fawcett39。 is a small Swiss aeroplane called a 39。Captain Ben Fawcett has bought an unusual taxi and has begun a new service. The 39。 signs outside his gate, but these have not had any effect. Now he has put an ugly stone head over the gate. It is one of the ugliest faces I have ever seen. I asked him what it was and he told me that it was Medusa, the Gorgon. Jasper hopes that she will turn motorists to stone. But none of them has been turned to stone yet!Jasper White is one of those rare people who believes in ancient myths. He has just bought a new house in the city, but ever since he moved in, he has had trouble with motorists. when he returns home at night, he always finds that someone has parked a car outside his gate. Because of this, he has not been able to get his own car into his garage even once. Jasper has put up39。Late in the afternoon, the boys put up their tent in the middle of a field. As soon as this was done, they cooked a meal over an open fire. They were all hungry and the food smelt good. After a wonderful meal, they told stories and sang songs by the camp fire. But some time later it began to rain. The boys felt tired so they pet out the fire and crept into their tent. Their sleepingbags were warm and fortable, so they all slept soundly. In the middle of the night, two boys woke up and began shouting. The tent was full of water! They all leapt out of their sleepingbags and hurried outside. It was raining heavily and they found that a stream had formed in the field. The stream wound its way across the field and then flowed right under their tent! I looked at it again. She was right! It was!but isn39。s all right,39。 She looked at it critically for a moment.39。It39。m hanging this picture on the wall,39。 she asked. 39。 anything. They are just pretty patterns. We like them in the same way that we like pretty curtain material. I think that young children often appreciate modern pictures better than anyone else. They notice more. My sister is only seven, but she always tells me whether my pictures are good or not. She came into my room yesterday. 39。. Of course, many pictures arc not 39。某紅螺食品有限公司2008年11月12日24they understand modern art. They always tell you what a picture is 39。既有經(jīng)濟效益又有生態(tài)效益和社會效益。該項目是生態(tài)建設型項目，將生態(tài)林和經(jīng)濟林結合，解決生態(tài)林經(jīng)濟效益問題，既能改善生態(tài)環(huán)境，增加森林植被率，增強懷柔地區(qū)的水源涵養(yǎng)能力，為某保障飲水安全，支持經(jīng)濟社會發(fā)展，發(fā)揮一定作用。適應了市場的需求。項目建成后，將擴大農(nóng)產(chǎn)品深加工產(chǎn)業(yè)的發(fā)展，帶動懷柔地區(qū)農(nóng)民致富，可帶動農(nóng)戶2000戶，每戶可增加收入5000元，解決勞動力就業(yè)130余人。具體資金投入安排如下：項目單位數(shù)量單價（元）金額（萬元）一、基地建設費用　　　10技術培訓指導人50020010二、運輸及倉儲設施　　　82運輸設備　　　40廂式貨車輛410000040倉儲設備42液壓叉車輛2100002塑料箱個100004040三、深加工生產(chǎn)所需設備　　　103果粒刺孔機臺1500005全不銹鋼真空浸漬鍋口77000049全不銹鋼浸漬槽個102000020全自動枕式包裝機臺44000016氣調(diào)包裝機臺4200008檢驗設備套1500005四、銷售專柜及批發(fā)網(wǎng)點費用　　　70銷售專柜費用　　　45（1）柜臺制作費個153000045批發(fā)網(wǎng)點費用　　　25（1）裝修裝飾費用個54000020（2）其他費用個5100005總計　　　265二、資金籌措本項目資金來源主要有兩個渠道：一是企業(yè)自籌295萬元，二申請財政支持150萬元。通過專賣店（柜）的建立，可以挽救中華傳統(tǒng)食品文化，使傳統(tǒng)文化在新時期增加新的內(nèi)涵，獲得新的發(fā)展機會，提高現(xiàn)有品牌產(chǎn)品的競爭力，提高企業(yè)經(jīng)濟效益，解決社會負擔。我公司將充分利用這種得天獨厚的區(qū)位優(yōu)勢，通過市場策劃、廣告宣傳、與旅行社組織掛鉤等手段，積極吸引市內(nèi)外游客觀光采摘，增加鮮果附加值。京承高速公路懷柔段南與順義區(qū)“農(nóng)業(yè)觀光走廊”相連，北接懷柔眾多旅游景區(qū)，是人們驅車入山渡假的最佳路線。 本項目基地建設位于京承高速公路懷柔段沿線。二、項目評估通過對某新發(fā)地等大型批發(fā)市場的果蔬產(chǎn)地、價格及銷售方向市場調(diào)查發(fā)現(xiàn)，批發(fā)市場的果蔬大部分都是從外地進貨，導致供貨價格普遍較高。二是在某大型批發(fā)市場建立圣女果批發(fā)銷售網(wǎng)點5個。一是在某各大超市商場建立專賣店15個。隨著食品安全受關注程度的不斷提升和政府對食品安全的根本治理，標準化、規(guī)范化種植的農(nóng)產(chǎn)品必將成為普通消費者的必需品。據(jù)不完全統(tǒng)計，在某居住一年以上的外國人士已達10萬，他們大多來自發(fā)達國家，在一定程度上引領著消費的國際趨勢。加之中國經(jīng)濟的快速穩(wěn)步增長在世界范圍內(nèi)的影響，某業(yè)已成為世界的中心城市之一。設備和儀器購置：本著技術先進、自動化程度高、符合生產(chǎn)工藝的需要、設備性能穩(wěn)定、安全可靠，符合工藝、能源、環(huán)境、安全等方面要求的原則進行生產(chǎn)線的改造和設備引進。四、建設規(guī)模及內(nèi)容建設圣女果種植基地2000畝。(11) 出廠檢驗：按批次將成品抽樣檢驗并留樣備查，檢驗合格后方可出廠。（9）挑選分級：將理化檢驗合格的圣女果脯按著塊形、顏色分選為兩級。封閉：將烘干的蔬菜放進密閉的大柜(箱)中密封暫存（10h）左右，目的是使干制的圣女果脯含水量保持均勻一致。(7)烘干：就是進一步降低圣女果的含水量，使果體表面不粘不燥、光亮透明、口感**。(5) 硬化：用硬化劑浸泡果體將之定型。可用機械進行自動處理，也可用手工操作。(3)清洗：先用漂洗池漂洗，然后用清洗機清洗，徹底洗去蔬菜表面的泥土。(l)選料：選擇肉質較厚，組織致密，顏色均勻一致，個體均一（均重12克，）品種相同的果體同批生產(chǎn)。 　　2. 生產(chǎn)工藝 由于圣女果的品種不同，生產(chǎn)過程不是完全相同，其主要生產(chǎn)過程為：選料→修整→清洗→打孔→硬化→糖煮→干燥→理化檢驗→挑選分級→計量包裝→出廠檢驗。臨床測定，當人體內(nèi)谷胱甘肽的濃度上升時，癌癥的發(fā)病率明顯下降，還可推遲某些細胞的衰老。該品種植株生長迅速，種苗種下70天后果實可成熟，可連續(xù)采摘34個月，畝產(chǎn)4000多公斤，效益好。是從臺灣引種的一種熱帶作物，又稱珍珠番茄，既可蔬又可果。 我公司自行開發(fā)研制的圣女果脯生產(chǎn)設備和生產(chǎn)工藝，具有應用效果好，投資小、成本低，工藝科學合理等優(yōu)點，使生產(chǎn)的圣女果脯受到了市場的好評。圣女果脯可以直接作為休閑食品食用，也可再加工后作為餡料或原輔料加入食品中，還可以作為進一步深加工的原料。干燥后的圣女果脯，水分含量一般為20%一25%，含糖量70%75%，有利于長期貯存和遠距離運輸。制成果脯制品后不但克服了鮮果不易運輸和貯藏等致命弱點，而且克服了農(nóng)產(chǎn)品受市場價格波動的影響，所以加工成果脯制品即可緩解旺季蔬菜銷售壓力，又可使人們在淡季吃到合理價位的蔬菜制品。三、生產(chǎn)技術方案產(chǎn)品介紹 圣女果脯是選用優(yōu)質圣女果原料經(jīng)分選、清洗、打孔、硬化、糖漬、干燥等工藝制成的略有透明感，呈圣女果天然色澤，表面無糖霜析出的果脯制品。本合作組織下設：種植管理與服務部、銷售部、加工車間、財務部、質檢部、綜合辦公室六個部門，以期達到目標高度統(tǒng)一，分工明確的高效合作化組織。公司以果蔬加工與銷售的龍頭作用帶動農(nóng)戶開拓市場，創(chuàng)建自主品牌。2007年2月，獲得全國休閑食品質量穩(wěn)定合格知名品牌；2007年7月，又被某市質協(xié)信用評價中心評為“某市重質量守信用企業(yè)”。2004年12月，公司所屬果脯系列、羊羹系列、茯苓夾餅系列產(chǎn)品全部順利通過CQC中國質量認證中心檢驗，獲得HACCP認證證書，成為全國唯一一家全部通過此認證的果品加工企業(yè)；所屬羊羹系列產(chǎn)品順利通過中國綠色食品認證中心的審核，獲得“綠色食品”稱號，標志著，中華傳統(tǒng)產(chǎn)品的生產(chǎn)向國際化標準邁進了有力的一步，也證實了我國傳統(tǒng)產(chǎn)品生產(chǎn)的科學化、安全化和標準化。2004年，獲得美國基埃奧公司FDA注冊證明，為企業(yè)進軍歐美市場奠定了基礎。質量優(yōu)勢多年來，企業(yè)一直將質量管理視為企業(yè)發(fā)展的生命，產(chǎn)品品質受到了廣大消費者的一致好評。在某設有產(chǎn)品銷售專柜，在上海、廣州、哈爾濱、沈陽、大連等建立網(wǎng)點批發(fā)200余個，產(chǎn)品行銷全國二十多個省、市、自治區(qū)，并出口美國、加拿大、澳大利亞、日本、韓國、新加坡等國家，部分產(chǎn)品成為航空食品，已經(jīng)形成立體的銷售網(wǎng)絡。供應部嚴格按照公司的《原材料采購標準》去采購原料，并向供應商索取各種鮮果、白砂糖、紅小豆、的檢測報告，確保原輔材料符合規(guī)定ISO9001：2000和HACCP、QS的要求。原料優(yōu)勢。眾所周知，果脯加工行業(yè)本身就是一種以手工業(yè)為主的行業(yè)，大多數(shù)果脯生產(chǎn)企業(yè)均不具備自動化生產(chǎn)能力，但是，紅螺食品公司作為某市農(nóng)業(yè)產(chǎn)業(yè)化重點龍頭企業(yè)和全國