【正文】 L ega l /Reg.Di str ibu t i o n Ra p id sS c o t t A. S n e l l , C o r n e l l Un i ver s i t yC2= Rapid LearningHRLegal M I SB io lo g ica lsF inQu a li t yT M TC om pu l sor y K no w l edg eI di osyn cr at i c K no w l edg eA nci l l ar y K no w l edg eOne flaw in knowledge management is that it often neglects to ask what knowledge to manage and toward what end. Knowledge should be managed within the context where value is created. Tom Stewart … Link Back To Core Competence. Low VALUE high Low UNIQUE high BIOTECH INC: Mapping Social Capital TMT Rapids amp。 Ext. Partner Ramp。D amp。 Government Quality Team Production amp。 TMT Marketing amp。 Sales FOCUS ON: ? Governance ? TMT ? Culture ? Value Chain ? Task Environment ? Stakeholders ? Remote Environment Production amp。 Raw Mat Sup Ramp。D amp。 Suppliers Ramp。D amp。 Production Tech Support amp。 Customer Ramp。D amp。 Customer Ramp。D amp。 Quality TMT /Ramp。D amp。 . Regulatory Cust. Service amp。 Customer Culture (TMT) TMT amp。 . Ramp。D * TMT amp。 . Ramp。D * TMT/Ramp。D amp。 . Mfg. TMT amp。 . Ramp。D TMT amp。 Customer Ramp。D amp。 External Ramp。D Governance Marketing amp。 Customer Ramp。D Team Production amp。 Sales MIS amp。 Ramp。D Production Team Production amp。 Quality Ramp。D amp。 Sales Sales/TMT amp。 Distributors Scott A. Snell, Cornell University PATTERNS: Explicit Tacit Transactional Relational Effectiveness Efficiency Low VALUE high Low UNIQUE high Mapping Organizational Capital FOCUS ON: ? Databases ? Patents ? Processes ? Systems ? Manuals LN: Feelings LN: Sexions (Suggestions) LN: Gen News LN: Contact Database LN: Research Databases (20+) Ramp。D Process Production Plate Coating LN: New Products Product Improvement LN: Customer Industry News Production Processes Quality Shipping Customer Service Management Info. System Patents Scott A. Snell, Cornell University Biotech, Inc. CORE ENABLING SUPPORTING LINKING Summary Points Mapping human capital helps structure the conversation. Different types of human capital are (should be) managed in different ways. In addition to HC, there are social and anizational dimensions of IC. The architecture of these knoweldgebased assets underlies a firm’s core petence. Checkpoint Ramp。 DM a n u f a ct u r in g /Op e r a t io n sDis t r ib u t io n S a le sS a le s T M TCu s tS e r vHRRamp。 D Ra p id sF inCu s t o m e rS e r vi ceM f gRamp。 DRamp。 DP a r t n e r sTR A D I TI O N A L JO B B A SE D E M PL O Y M E N TA LL I A N C E / PA R T N E RC O N TR A C T W O R KK N O W LE D G E W O R KL o w V A L U E h ighL o w V A L U E h ighLow UNIQUE highLow UNIQUE highBIO TE CH , INC: Mapp ing Huma n Cap it a lK EY Fin a n ceHRT M TMI SMfg/Operati o n s Ma rket/S al es Ramp。DQu a li t yBi o l og i ca l sCu st . Ser vi ceRa pi d D i ag . L ega l /Reg.Di str ibu t i o n K EY Fin a n ceHRT M TMI SMfg/Operati o n s Ma rket/S al es Ramp。DQu a li t yBi o l og i ca l sCu st . Ser vi ceRa pi d D i ag . L ega l /Reg.Di str ibu t i o n Ra p id sS c o t t A. S n e l l , C o r n e l l Un i ver s i t yC2= Rapid LearningHRLegalM I SB io lo g ica lsF inQu a li t yT M TDynamique Yachts Knowledge Integration Human Capital Social Capital Organization Capital Core Competence ...a bundle of skills and technologies that enables a company to provide a particular benefit to customers. It represents the sum of learning across these resources. ( Hamel amp。 Prahalad) Human Resource Management Practices Staffing, training, work design, participation, rewards, appraisal, etc. Systems Knowledge Creation Intellectual Capital Dynamic Capability People Knowledge Transfer Learning and Innovation Flow Stock Change Processes to integrate, reconfigure, gain, and release resources— to match and even create market change. Renewal Valuable Rare Inimitable Organized Model of Strategic HRM Unique