publicizingyourconference-資料下載頁
2025-07-17 16:49本頁面
【正文】 ? ? Why is publicity necessary? ? Won’t it just happen by itself? ? A PR strategy is necessary ? Key issues ? Who is a journalist, and who isn’t? ? No single “right” way to do publicity No single “right” way to do publicity ? ISSCC ? press meetings prior to the conference ? most press coverage is “embargoed” until conference ? multiple press conferences held onsite ? IEDM ? /phone media outreach prior to conference ? no embargo on press coverage prior to conference ? one press conference onsite, on first day ? IITC ? /phone media outreach prior to conference ? no embargo on press coverage prior to conference ? individual meetings with Publicity Chair onsite Outline ? What do we mean by “news”? ? What is publicity? ? Why is publicity necessary? ? Won’t it just happen by itself? ? A PR strategy is necessary ? Key issues ? Who is a journalist, and who isn’t? ? No single “right” way to do publicity ? Tips of the trade Tips of the trade ? Journalists’ deadlines are critical ? The easier you make it for them, the more publicity you’ll get ? Good photos and captions are extremely beneficial ? Allow plimentary registration amp。 proceedings ? Every new aspect of a conference isn’t always seen externally as “news” ? Work closely with participating panies’ PR staffs Outline ? What do we mean by “news”? ? What is publicity? ? Why is publicity necessary? ? Won’t it just happen by itself? ? A PR strategy is necessary ? Key issues ? Who is a journalist, and who isn’t? ? No single “right” way to do publicity ? Tips of the trade ? Qamp。A Thank You!
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