hnd商務(wù)文化與策略-資料下載頁(yè)
2025-06-25 06:50本頁(yè)面
【正文】 . For example, the Alphabet Game panies has invested large amounts of money for the development of new software. This is a very high risk, correspond, if successful, would have a very substantial of the people who live in this culture the persistence request feedback quickly. In such cultures,Alphabet Game39。s management must must address employee feedback information in a timely manner. Tough guy culture of people who forward strengthened belief in success at adventure. Need rapid feedback is a weakness of this culture, she may lead people to overlook the longterm sustained effort. In such cultures, people39。s lack of team spirit. That success may be premature, or even to sustain a strong culture of damaging.[6] relationship between organisational culture and behaviourFacing increasingly fierce market petition, need to continuously to respond to challenges from home and abroad. To achieve effective enterprise management and maintain sustainable development, it must achieve effective integration between enterprise management system and corporate culture to achieve symbiosis with twoway interactive. As a business manager, the management system and an indepth analysis of the relationship between corporate culture and correct handling of the relationship between the two has bee an important way to raise the core petitiveness of enterprises. Enterprise culture covers material culture, culture, culture and spiritual culture, whatever it is the outward manifestation of an enterprise or the inner spirit, are the integral part of corporate culture. Itself to reflect the enterprise culture and enterprise management system. Process of enterprise management system is an important means of promoting corporate culture development. Excellent enterprise culture construction, can inspire employees to selfdiscipline consciousness, thereby reducing management costs, and more conducive to the longterm and stable development of enterprises. In this case, Alphabet Games has developed a world renowned reputation for excellence, quality and innovation. So the excellence, quality and innovation used as the philosophy and ared values of Alphabet Games. Therefore, this kind of organisational culture can effect the behavior of staff and managers to increase the focus of pany on technology development and demand of consumer, and make the products keep in high quality . The behavior of all employees reflects the organisational culture. Alphabet Games require staffs must have a passion for software development when they recruit of employees. This is an organisational culture of them. So the pany began as three friends pursuing a passion for software development has grown into a multimillion pound business is the reflection of employees to organisational culture. Even though the pany keep the passion to innovate new product to meet customers continually is also a reflection of employees to organisational culture. conclusionIn this report, the first part mainly analysis the Alphabet Game pany39。s internal and external environments with the use of PEST analysis and SWTO analysis and value chain analysis. The second part, however, is mainly explained the Alphabet Game pany39。s organizational culture, as well as, the relationship between organizational culture and organizational behavior Reference[1] [2],[3]SQA, Business culture and Strategy, China Economic Times Press，2005[4] [5] [6]9
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