摩托羅拉產(chǎn)品研發(fā)及測試流程管理(編輯修改稿)
2025-02-10 18:40 本頁面
【文章內(nèi)容簡介】 o n s L earn edSM T R e v i e wSM T R e v i e wSM T R e v i e wSM T R e v i e wSM T R e v i e wC TRC TR C TR C TRP ro j ect P l an / S ch ed u l eC TRF i el d T est F i el d T est P l an S u p p l y C h ai n P l anP R NP R N ( P i l o t ) P A N ( PPR ) Market Intelligence and Analysis ? This activity is an ongoing activity where marketing personnel continue to: ? gather market intelligence ? perform market segmentation, and ? assess our internal capabilities. ? All of the external and internal information collected and analyzed is managed in a knowledge management environment (.. database, pass repository, etc.) ? This knowledge management facilitates the sharing of knowledge and is the foundation of developing parable business cases for different products/solutions MGates 1513 Business Case Phase ? This phase creates business cases for opportunities using members from the cross functional teams. ? Once a highlevel business case is approved, more detailed business cases are developed. ? These business cases : ? pursue a more indepth analysis on the opportunity and ? include customer feedback, technical feasibility, standards alignment, full financial analysis, and roadmap. MGates 1211 Portfolio Planning Phase ? Also known as Prioritization and Resource Allocation phase, is posed of two activities: ? The first one focuses on a solution defined by a business case and associated
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