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ning of 2001, the pany carried out an overall budget management, balanced the relation between input and output in all branches and brought the cost and business plan into a scientific managing way. V. Forming a series of insurance products participating in profits In 2001, the pany primarily formed a series of insurance products participating in profits. In personal insurance, the pany earlier or later launched Century Baby Endowment Insurance (participation in profits) and Pine and Crane Prolong Life Endowment Insurance (participation in profits)。 In group insurance and bank agent, the pany launched Century Star Endowment Insurance (participation in profits). On this basis, the pany further increased their own ability of product innovation. With the chief actuary who had many years overseas experience as the leader, the product administrative department was founded, which put itself into the research and development of the new products. The department gathered the professional talents in actuary. Based on the investigation and research in market, the pany finished developing Tai Kang Xin Tian Fu Endowment Insurance (participation in profits), Tai Kang Xin Tian Shou endowment Insurance (participation in profits), Tai Kang Caring Serious Illness Whole Life Insurance (participation in profits), Tai Kang Mang Tang Hong Endowment Insurance (participation in profits), Tai Kang Swift Horse Endowment Insurance (participation in profits). So far, under the guide of strategic thought of product innovation, the products with participation in profits were formed in a series.VI. An obvious increase in customer service levelTai Kang Life Insurance Company Limited located the whole objective of customer service at service marketability, that was bining customer service with market closely and taking the market effectiveness, the exploitation in potential customer and the maintain to the insured as the center of gravity for customer service and the standard of measuring the result of customer service.In 2001, the pany firstly carried out in Chengdu, then in the whole country, the “100 percent call return” service, which was generally praised by the public, new media and even the supervisory institution and set a banner for life insurance of China。 Meanwhile, cooperating with the need of market development, the pany held the first customer service month activity with the subject of “Love and Serve”, carried on the customer return in the whole staff members and gave the customers the real warm。 The pany planned to open the special line 95522 of Tai Kang Life for customer service on January 1, 2001. All this indicated that Tai Kang Life was trying to bee the best life insurance enterprise in the insurance industry. VII. A big advance in information technologyIn 2001, the pany smoothly acplished the introduction of Life/Asia life insurance administrative software that is a big puter software system made by American CSC pany, which is one of the software bag of the most advanced and the most professional life insurance administrative software and used by many international insurance panies. From March 2000, under the technological support of experts from Swiss Winterhur Insurance Co., Ltd, the pany invested about 16 million yuan and succeeded in finishing the development and test and data change in Life/ Asia system Chinese and localization under the mon efforts of the staff member from the information technology department of the pany, unreal office and the Head Office, working hard for more than twenty months, which was at present successful on line in the pany.Life/Asia system was designed and exploited based on the managing thought of taking customers as center. It can not only deal with all customers ’ information, but has a strong ability to do data analysis, which realized the national concentrated management and live change in business data and financial data and ensured the accuracy and promptness of all managing strategy. At the same time, the success of the system greatly reduced the plicated procedure of dealing with customers and further improved the operation model of “taking customer service as a guide” in the pany. VIII. Making great efforts to introduce and train talents In April 2001, the pany invited the world known consultative pany American Wastson Wyatt Company as its advisor, carried on the reform of manpower resource administration. This item went on for over half a year. Combining with the present situation of the pany, the pany extracted the experience and the model of “taking core business as a guide and CEO as a core” of the panies at home and abroad in the advanced management. The pany established the organizational framework with specific liability, clear flows and harmonic relation and the system of scientific entitled rights and entitled trust, determined the system of checking and paying with market, which will make strong productivity.The pany made a breakthrough development in introducing international talents. That the chief actuary and the chief information official who had the experience of working overseas for many years came here brought the pany not only the expertise, but also the international ideas and open vision, which will greatly raise the professional level in the management and give the new vigor into the main culture of “opening, profession and study”. IX. Smoothly starting the construction of brand In 2001, through the definite goal of brand strategy, guiding thought and the fine organized activity, the pany achieved a material progress and encouraging result in the construction of brand. In