【文章內(nèi)容簡介】 llect 5 Stars within 12 months and you39。ll be in the Green level. What is included in the Wele level plus Free instore refills (續(xù)杯) on hot or iced brewed coffee or tea Gold level Collect 30 Stars within 12 months and you39。ll be at the Gold level. What is included in the Green level plus A free food or drink item after another 12 Stars earned Personalized Gold Card（1）Which of the following is a way you can apply for membership? A.To update the Starbucks App.B.To collect 5 stars within 12 month.C.To send an to .D.To enter a Starcode from specially marked Starbucks products.（2）With a Starbucks Card of Green level, you will get ________. A.a free drink itemB.free instore refillsC.personalized Gold CardD.all purchases 15% off（3）Which of the following statements is TRUE? earn a Star, you must pay by credit card. can enter your Starcode three times a day. the Starbucks App, you can view current offers. Wele level, you can refill iced brewed coffee or tea.【答案】 （1）D（2）B（3）C 【解析】【分析】本文是一篇應(yīng)用文，是星巴克做的一個廣告宣傳。主要介紹了銀星級會員、綠色會員和金星級會員等供人們選擇，并鼓勵人們成為會員。 （1）考查細(xì)節(jié)理解。文章第二個黑色小標(biāo)題“Three ways to join us”三種方式加入我們，下列出了可以申請星巴克會員的三種方式，分別是：買張會員卡開個賬戶；通過手機(jī)上的APP申請加入；在便利店買帶有星巴克標(biāo)志的產(chǎn)品，找到星巴克密碼標(biāo)志。所以通過輸入在便利店買的帶有星巴克標(biāo)志的產(chǎn)品上的星巴克密碼是一種成為星巴克會員的方式。故選D。 （2）考查細(xì)節(jié)理解。根據(jù)Green level部分中的“Free instore refills (續(xù)杯) on hot or iced brewed coffee or tea”可以在店內(nèi)免費(fèi)續(xù)杯熱的、冰的煮好的咖啡或茶，可知，成為星巴克綠色會員，就可以免費(fèi)續(xù)杯。故選B。 （3）考查細(xì)節(jié)理解。根據(jù)“One of the most exciting benefits of being a member is using our mobile app to: pay for purchases。 view your Stars and rewards。 access iTunes Pick of the Week。 see current offers.”可知，通過手機(jī)APP申請會員有以下幾大好處：手機(jī)支付、查看你的星級與獎勵、可以聽iTunes本周最佳選擇、查看訂單進(jìn)度。故選C。 【點(diǎn)評】本題考點(diǎn)涉及細(xì)節(jié)理解題型的考查，是一篇廣告類閱讀，考生需要準(zhǔn)確捕捉細(xì)節(jié)信息，并結(jié)合題目要求，從而選出正確答案。5．閱讀理解 Dear young poets, TIME For Kids has a challenge for you: Write a rhyming poem and enter it in the TFK Poetry Contest. It must be a poem that does not copy another poet39。s works. How to enter: This contest will begin 12 pm on April 14, 2019 and will end 12 pm on June 14, 2019. To enter online, visit : (a) an original and previously unpublished poem。 (b) the entrant39。s first name only and address。 (c) a parent39。s address. Limit one entry per person or account. Judging: All entries will be judged by poet Kenn Nesbitt, based on the following criteria: creativity and originality (50%), use of language and rhyme (25%) and appropriateness to contest theme (25%). Winners will be notified by during the month of July and must respond within five days. Eligibility (參賽資格)：Open to legal citizens of the United States who are primary school students and are 8 to 13 years old at time of entry. Prizes: Our judge will select four semifinalists, from whom one grandprize winner and three finalists will be chosen. The one grandprize winner will receive an online class visit from Kenn Nesbitt. All the semifinalists will receive a signed copy of Bigfoot Is Missing, which is worth about $ 275. The semifinalists39。 poems will be published at .（1）How long will the Poetry Contest last? A.One month.B.Two months.C.Three months.D.Four months.（2）What does the Poetry Contest value most? the poem is novel. the poem is humorous. the poem is written in rhyme the poem is suitable for the contest theme.（3）What can the finalists get? $ 275 bonus. online class visit. position of assistant editor. signed copy of Bigfoot Is Missing.【答案】 （1）B（2）A（3）D 【解析】【分析】本文是一篇應(yīng)用文，介紹了一項(xiàng)由TIME For Kids舉辦的詩歌比賽：如何參賽，如何評判，參賽者資格，如何評選獲獎等相關(guān)信息。 （1）考查細(xì)節(jié)理解。根據(jù)第二段中的“This contest will begin 12 pm on April 14, 2019 and will end 12 pm on June 14, 2019.”本次比賽將于2019年4月14日下午12點(diǎn)開始，2019年6月14日下午12點(diǎn)結(jié)束。可知，此次比賽歷時2個月。故選B。 （2）考查細(xì)節(jié)理解。根據(jù)第三段中的“All entries will be judged by poet Kenn Nesbitt, based on the following criteria: creativity and originality (50%), use of language and rhyme (25%) and appropriateness to contest theme (25%).”所有參賽作品將由詩人Kenn Nesbitt根據(jù)以下標(biāo)準(zhǔn)進(jìn)行評判:創(chuàng)造力和原創(chuàng)性(50%)，語言和韻律的使用(25%)和主題的適當(dāng)性(25%)?？芍?，創(chuàng)新性占據(jù)50%，可以推斷出此次比賽看重創(chuàng)新性。故選A。 （3）考查細(xì)節(jié)理解。根據(jù)最后一段中的“All the semifinalists will receive a signed copy of Bigfoot Is Missing, which is worth about $ 275. The semifinalists39。 poems will be published at .”所有的半決賽選手都會收到一份簽名版的《大腳怪》，價值約275美元。參加半決賽的選手包含決賽選手，故選D。 【點(diǎn)評】本題考點(diǎn)涉及細(xì)節(jié)理解題型的考查，是一篇介紹類閱讀。考生需要準(zhǔn)確捕捉細(xì)節(jié)信息，并結(jié)合題目要求，從而選出正確答案。6．閱讀理解 The rough guide to marketing success used to be that you got what you paid for. No longer. While traditional, paid media, such as television mercials and print advertisements, still play a major role, panies today can exploit many alternative forms of media. Consumers passionate about a product may create earned media by willingly promoting it to friends, and a pany may leverage owned media by sending alerts about products and sales to customers registered with its Web site. The way consumers approach the process of making purchase decisions means that marketing39。s impact stems from a broad range of factors beyond conventional paid media. Paid and owned media are controlled by marketers promoting their own products. For earned media, such marketers act as the initiator for users39。 responses. But in some cases, one marketer39。s owned media bee another marketer39。s paid media for instance, when an emerce retailer sells ad space on its Web site. We define such sold media as owned media whose traffic is so strong that other organizations place their content or emerce engines within that environment. This trend, which we believe is still in its infancy, effectively began with retailers and reavel providers such as airlines and hotels and will no doubt go further. Johnson amp。 Johnson, for example, has created Baby Center, a standalong media property that promotes plementary and even petitive products. Besides generating ine, the presence of other marketers makes the site seem objective, gives pa