【正文】 戰(zhàn)略是至關(guān)重要的，但內(nèi)部人員沒(méi)有為客戶提供所需的服務(wù)水平的技能水平。對(duì)于剛剛進(jìn)入中國(guó)市場(chǎng)的寶潔公司，產(chǎn)品能否及時(shí)、快速地運(yùn)送到全國(guó)各地是其能否迅速搶占中國(guó)市場(chǎng)的重要環(huán)節(jié)。 When screening thirdparty logistics panies, Procter Gamble found pany contracting for rail freight transfer station for the operating characteristics of quality first, customer first, 24hour service, provides doortodoor service. Thus, Procter Gamble, s of submitted the proposal of logistics needs to and carried an exploratory investigation of the logistics capacity and service level on . 圍繞著寶潔公司的物流需求，寶供設(shè)計(jì)了業(yè)務(wù)流程和發(fā)展方向，制定嚴(yán)格的流程管理制度，對(duì)寶潔公司產(chǎn)品“呵護(hù)倍至”，達(dá)到了寶潔公司的要求， Around the logistics demand of Procter Gamble, PGL designs business processes and the direction of development, process management system strictly, care a lot to Procter Gamble products, which reached the Procter Gamble Company’ s requirements, 同時(shí)寶供長(zhǎng)期良好合作的愿望以及認(rèn)真負(fù)責(zé)的合作態(tài)度，受到了寶潔公司的歡迎，使得寶供順利通過(guò)了考察。 Aiming at the demand for the logistics of the Procter Gamble Company, PGL make design and implementation of logistics management system, optimize business processes, integrate the logistics supply chain, use tailormade, integrated operation, personalized service mode to meet the individual needs of the Procter Gamble Company to improve the reliability of the logistics and reduce the total cost. 在雙方合作關(guān)系推動(dòng)下，寶供建立高水準(zhǔn)的信息技術(shù)系統(tǒng)以幫助管理和提供全面有效的信息平臺(tái)，實(shí)現(xiàn)倉(cāng)儲(chǔ)、運(yùn)輸?shù)汝P(guān)鍵物流信息的實(shí)時(shí)網(wǎng)上跟蹤，實(shí)現(xiàn)與寶潔公司電子數(shù)據(jù)的無(wú)縫銜接，使寶潔公司和寶供作業(yè)流程與信息有效整合，從而使物流更加高效化、合理化、系統(tǒng)化。企業(yè)應(yīng)用第三方物流在改善服務(wù)績(jī)效的同時(shí)，能顯著降低物流總成本。 Strict and high quality logistics services greatly reduced the Procter Gamble Company logistics cost, shorten the order cycle and the transportation time, improve the Procter Gamble Company customer service level。 at the same time the longterm good cooperation desire and serious and responsible attitude of cooperation weled by the Procter Gamble Company, which makes PGL successfully passed the inspection. Procter Gamble finally made a choice of the PGL as their partners, and the two sides signed a rail transportation agent contract, a formal cooperation begins. 在實(shí)施第三方物流服務(wù)過(guò)程中，寶供針對(duì)寶潔公司的物流服務(wù)需求，建立遍布全國(guó)的物流運(yùn)作網(wǎng)絡(luò)，為寶潔公司提供全過(guò)程的增值服務(wù)，在運(yùn)輸過(guò)程中保證貨物按照同樣的操作方法、模式和標(biāo)準(zhǔn)來(lái)操作，將貨物運(yùn)送到目的地后，由受過(guò)專門統(tǒng)一培訓(xùn)的寶供儲(chǔ)運(yùn)的員工進(jìn)行接貨、卸貨、運(yùn)貨，為寶潔公司提供門到門的“一條龍”服務(wù) ， In the process of the implementation of the third party logistics, for the logistics service demand for P G pany, PGL sets up logistics work all over the country, in order to the whole process of providing valueadded services for Procter Gamble, PGL guaranteed that the goods in accordance with the method of operation, the same pattern and standard operation in the process of transportation, after the goods delivered to the destination, logistics delivery, unloading, transport, to provide doortodoor onestop services for the Procter Gamble are all did by specially trained staff of PGL , 并按照嚴(yán)格的 GMP質(zhì)量管理標(biāo)準(zhǔn)和 SOP運(yùn)作管理程序，將寶潔公司的產(chǎn)品快速、準(zhǔn)確、及時(shí)地送到全國(guó)各地的銷售網(wǎng)點(diǎn)。 作為日用產(chǎn)品生產(chǎn)商，寶潔公司的物流服務(wù)需求對(duì)響應(yīng)時(shí)間、服務(wù)可靠性以及質(zhì)量保護(hù)體系具有很高的要求。 A third option is where logistics is critical to the anization’ s strategy but internal personnel do not have the level of skills to deliver the required level of solution may be to find a firm which does have the petence in order that both firms can share in reduced costs through economies of scale. 相反，如果物流對(duì)于企業(yè)戰(zhàn)略并不是至關(guān)重要的，并且這個(gè)企業(yè)擁有在物流配送上有能力的人力資源，向一個(gè)不具備這項(xiàng)必要技能的合作者提供相關(guān)信息就像上述所說(shuō)的為了相同的原因合作那樣，也許對(duì)雙方都有益。 Deciding whether to keep the distribution inhouse or to use a third party provider,is a balance of 2 factors : how critical logistics is to the firm’ s success and how petent the firm is in managing the logistics function. The strategy to follow (as shown in Figure 30) depends on the position in which the pany finds itself. 一個(gè)公司 ,具有較高的客戶服務(wù)需求，物流成本在總成本中占很重要的比重，一批有能力的物流操作管理的主管人員可能會(huì)決定企業(yè)保持內(nèi)部配送。 Need to raise levels of service to customers by offering more flexibility in delivering products 選擇內(nèi)部物流業(yè)務(wù)的理由 Reasons to choose an inhouse operation 在業(yè)務(wù)的所有領(lǐng)域保持完全控制。 Cost, although extremely critical, es third, with the quality of people used the second most important. This reflects the continued concern for many users that i