【正文】 ......................................................8 2．董事會： .........................................................................................................................................................8 五、場地與設(shè)施 .......................................................................................................................................................8 六、風(fēng)險 ....................................................................................................................................................................9 第三章：市場分析 ........................................................................................................................................................9 一、市場介紹 ............................................................................................................................................................9 二、目標(biāo)市場 ............................................................................................................................................................9 三、顧客的購買準(zhǔn)則 ............................................................................................................................................ 10 四、銷售策略 ......................................................................................................................................................... 10 第四章，競爭性分析 ..................................................................................................................................................11 一、競爭者 ..............................................................................................................................................................11 二、競爭策略或消除壁壘 .....................................................................................................................................11 第五章；產(chǎn)品與服務(wù) ................................................................................................................................................. 12 一、產(chǎn)品品種規(guī)劃 ................................................................................................................................................ 12 二、未來產(chǎn)品和服務(wù)規(guī)劃 .................................................................................................................................... 12 三、實施階段 ......................................................................................................................................................... 12 四、服務(wù)與支持 .................................................................................................................................................... 13 第六章 市場與銷售 ................................................................................................................................................. 13 一、銷售策略 ......................................................................................................................................................... 13 實時銷售方法 .............................................................................................................................................. 13 產(chǎn)品定位 ...................................................................................................................................................... 13 二、定價策略 ......................................................................................................................................................... 14 三、市場聯(lián)絡(luò) ......................................................................................................................................................... 14 廣告宣傳 ...................................................................................................................................................... 14 新聞發(fā)布會 .................................................................................................................................................. 14 國際互聯(lián)網(wǎng)促銷 .......................................................................................................................................... 15 第七章 財務(wù)計劃 ..................................................................................................................................................... 15 一、財務(wù)匯總 ......................................................................................................................................................... 15 Let’s go 網(wǎng)絡(luò)傳播股份有限公司 商業(yè)計劃