【正文】
ist services which all together shape an appealing multidimensional profile for a tourist area. An example of research along these lines can be found in the ?magic pentagon? of M252。 viz. organisation39。 Principal ponent analysis 1. Introduction Discretionary time consumption has bee an important activity for many people in a modern welfare society. As a consequence, the leisure sector has bee a prominent economic industry in the Western world. The rise in disposable ine and in free time in recent decades has created the foundation for a new lifestyle, where recreation and tourism have bee major elements of consumer behaviour. Today, in many regions and countries, tourism is regarded as one of the major growth industries that deserve due policy attention. Clearly, tourism has bee a global socioeconomic phenomenon in a mobile world. The new trend in modern tourism towards nontraditional and remote destinations is likely an expression of the passage from mass tourism to a new age of tourism, and illustrates a change in the attitudes and needs of many tourists towards tailormade tourist facilities ([Fayos–Sol224。 evaluation of the quality of tourist facilities and attributes in a given area (the ?regional tourist profile?) as the basis for constructing an aggregate expression for the relative attractiveness of that area. Using various multidimensional statistical techniques an estimation of the petitive attractiveness of the Southern regions in Italy is pursued. We also pare our findings with quantitative results on tourist petitiveness values obtained in a related previous study on tourist petitiveness in Italian regions. Finally, the paper highlights the need to use micro and macro data to analyse tourist attractiveness and to identify policies for improving regional tourist petitiveness. Keywords: Tourist attractiveness。 perceptions regarding a holiday destination. Using the feeling of tourist wellbeing achieved by individual tourists we evaluate indirect